From the development of the first mountain bikes in the 1980s to the use of virtual reality in today's digital world. The article on the digital transformation of sport sheds light on digitalization in all its facets.
The latest magazine deals, among other things, with wearables: digital gadgets designed to help athletes achieve new top performances. What does their future look like, which are the top companies in the wearable market?
In the fitness industry, "staying fit" alone is no longer enough. "Increased performance is the goal", the Messe München Magazine describes the trend in its article on Sport 4.0.
The magazine also provides insights into topics such as e-skateboards, electric mobility and e-commerce.