Benefits & Fees

ISPO Award - Benefits & Fees

Your advantages as an award winner

As an ISPO Award Winner, you benefit from a comprehensive PR and coverage package.

With the ISPO Award, we give your product or service a communicative stage with international reach and put it in the spotlight on and the OutDoor by ISPO and ISPO Munich trade fairs. As a brand, you can also use the award label for your own communication measures to present your winning products.

Submitting your products or services for the ISPO Award is risk-free. In the video we explain in less than three minutes how the participation works.

Submit application now To the application tips

All advantages at a glance
One communication package, no hidden costs
Hangtag and logo
Hangtag and logo

As an award winner, you receive print files for product stickers and hangtags that can be attached to the winning products.

Your products will stand out at retail and the ISPO Award logo will serve as an incentive to buy.

Close Review Article Review Article

With the customized ISPO Award Review report, we give your product or service an international stage all year round. Our team of journalists, marketing strategists and SEO specialists will create the content individually for you and ensure that it reaches potential B2C and B2B customers of the world's largest sports network.

Media data / reach per month on average:

  • Social impressions Ø month: 1,500,000
  • Unique users Ø month: 304,000
  • Social followers: > 120,000
Award Label
Award Label

Each award winner will receive their own award label for placement in print and web, which can be used for social media, advertising, POS/displays, websites, email signature and lookbook, for example.

The trophy
The trophy

ISPO Award Winners receive a trophy in a discreet but high-quality design with an inscription of the brand and the product name - a figurehead for any brand.

ISPO Award Magazine
ISPO Award Magazine

All award-winning products and services are published in the new ISPO Award Magazine, which reaches a large international audience. Every visitor to ISPO Munich and OutDoor by ISPO will receive the magazine free of charge at the entrance.

Optionally, you can reorder additional magazines for your communication for an additional fee. You can download the digital version of the magazine free of charge.

To the download

Public Choice Award
Public Choice Award

Participation in the Public Choice Award is optional and does not involve any additional costs for you. It is possible at ISPO Munich and OutDoor at ISPO. The winner will be chosen by Consumer Experts from the ISPO Collaborators Club.


Overview of ISPO Award Benefits




ISPO Award Labelx Native Article with Review Report (similar to Test Report) DE/EN/FR/ESx

As Native Advertising without Award
(only on request, for a fee)

ISPO Award Exhibition at the next ISPO event
(ISPO Munich/OutDoor by ISPO)
xAs part of the Native Advertising article

ISPO Award Magazine Feature
(distributed to visitors of ISPO Munich and OutDoor by ISPO)


Display as Nominee
(only on request, for a fee)

Hangtags or product sticker (layout only)x 

Participation in the Public Choice Award
(both at ISPO Munich & OutDoor by ISPO)


Additional prize of the
Public Choice Award in case of
of an award

PR measures (e.g. press release)x 
Consideration in editorial specials
(Editor's Choice, Buyer's Guide, etc.)

*Nominees are products or services that advanced in the first judging but were not selected as winners at the jury meeting.

The cost for applicants and winners

The application is risk-free for all participants. As ISPO Award Winner, you benefit from the Reach Package at a price of 5,900 euros.

If you don't win, you only pay the handling fee of 100 euros. This is waived if you book a heavily discounted (optional) Nominee Package.

More information
We will gladly advise you free of charge
  • Florian v. Stuckrad
    Projektleitung Native Advertising auf im Auftrag der Messe München GmbH
  • Christina Rabl
    Project Manager ISPO Collab. Club / ISPO Award