30. NOV. – 02. DEC. 2025
Trade Fair Center Messe München
ISPO is the flagship event of the global sports industry, a source of inspiration, a networking tool, and a guide for the start of the ordering season. It exists to make sports the central driver in all of us, so big and meaningful that everyone benefits from its power.
That’s why we bring the entire industry together: to move sports forward, discuss pressing topics, explore and generate trends, showcase innovations, connect with peers, create new business opportunities, and shape the future of sports.
You make the difference. Together, we can make sports even bigger.
Register now for the webinar on July 30 and find out how your brand can be part of ISPO 2025, with exclusive last-minute packages and real success stories.
The optimized hall layout provides direction and enables a trade show experience that focuses on efficient encounters and a clear overview. Visitors benefit from clearly defined themed areas that are structured along the entire value chain - from innovative materials and new products to marketing strategies.
Highlights of the structure:
- Expo & Convention Area: Knowledge transfer and networking come more into focus. Inspiring presentations, conferences and forums create space for exchange and new perspectives.
- Entrance as an experience hub: The redesigned entrance area seamlessly connects the Expo and Convention areas. Experience worlds, networking zones and inspiring highlights make it the central meeting point.
- Thematic areas along the value chain:
- Brands & Products: The stage for innovations, brand stories and new technologies.
- Upstream & Supply: Focus on sustainable materials, smart production and new solutions for the sports industry.
- Commerce & Experience: Strategies for sales, marketing and digital experiences that reach consumers.
The ISPO Retail Initiative 2025 focuses on close collaboration with retailers to specifically address their needs. With an emphasis on Retail Friendliness and direct access to top retailers, the new Key Account Management provides a more personalized service. Key components of the initiative include:
The ISPO Retail Club with exclusive benefits such as personalized matchmaking services and networking events.
Knowledge transfer and market analysis for better decision-making.
Onsite experiences like the presentation of innovative Retail Solutions and exciting events.
Additionally, ISPO, with the support of experts like JC Marchionni, Hans Overduin, and Carsten Schürg, will foster targeted, practical exchanges with retail professionals. The initiative provides valuable insights and helps retailers discover new business opportunities.
More about ISPO Munich 2025 in our Sales Deck:
ISPO Munich 2025 will be the platform where health, technology and sport can be rethought and redefined. The numbers and the clear voices of last year's participants have made it clear that ISPO Munich is the place to be if you want to actively shape topics such as sustainability, fighting physical inactivity and promoting technological transformation.
Save the Date: ISPO Munich 2025 will take place from 30. NOV. – 02. DEC. 2025. See you then!
