Sporting goods

The application deadline for ISPO Brandnew isn’t until the end of the month: How do you manage to take a good idea and turn it into products and a working retail strategy? Successful ISPO Brandnew winners give tips.

On their home market in China, Anta Sports is the number three behind Nike and Adidas. The possible acquisition of Amer Sports could lead to the sportswear company, which is mostly unknown in Europe, becoming the worldwide number three. Read the opinion of ISPO experts from Asia here.

After the surprising resignation of CEO Kim Roether in June, Intersport Germany has found a successor. Alexander v. Preen (53) will be the new CEO from November 1. The Executive Board will also be restructured.

Adidas is rapidly expanding its e-commerce platforms. Jacqueline Smith-Dubendorfer has been significantly involved in the online offensive as a manager for seven years. In an interview with ISPO.com, she explains how Adidas intends to achieve its high goals in online retail with strategic partnerships.

Whether on the sea, river, or lake – whether endurance training, relaxation, or action, the varieties of stand-up paddling are manifold. But if you want to buy a SUP, you first have to ask yourself: inflatable or hardboard? And should it be a touring or an all-rounder board?

Stand-up paddling has established itself. There are now seven central board categories. Part 2 of our SUP Guide gives an overview.

The handball of the future is resin-free. With the self-adhesive handball Maxi Grip, Derbystar / Select also scored an ISPO Award. In an interview, the company explains what benefits the ball can also bring for amateur teams.

Puma defies the difficult global trade situation and posts a strong second quarter in 2018. For CEO Bjørn Gulden, this is due to the company's new flexibility.

The free trade agreement between the EU and Japan agreed this week is a source of rejoicing for European sporting goods manufacturers. Winter sports companies in particular are looking forward to the end of horrendous customs duties. But one final hurdle still has to be cleared.

Gamification has long since become a part of fitness apps. But sports retailers can also give their customers fun motivation and make shopping an experience with just a few tips.