With the hashtag #HealthyAtHome, the World Health Organization gives tips for a healthier life at home during curfews - and asks the sporting goods industry for help.
Adidas and Reebok have reported good results for the 2019 fiscal year. The forecast for 2020 is also positive - but this does not take into account the impact of coronavirus. CEO Kasper Rorsted speaks of an "uncontrollable force in the market".
Heated jackets, mobile phone control with the sleeve, chip shoes - the digital transformation does not stop at sportswear. ISPO.com shows the potentials of smart outfits - and how they enable new cooperations.
Printed electronics are becoming smaller, smarter and more suitable for everyday use. In textiles, they provide a revolutionary expansion of functionality - from protective functions to energy generation and moisture management.
Bergans of Norway, together with Spinnova, is promoting real recycling in their Tomorrow collection: whoever owns the backpack also owns the rights to the products of future forms of recycling.
When managers of major brands meet, there is not always agreement. This is good: because the result is a collection of ideas that should inspire others.
More and more active people are willing to pay more for sustainably produced and environmentally friendly sporting goods according to a new study. Deloitte GmbH Germany published this study on the general consumer behaviour of sports enthusiasts aged 15 and over in Central Europe.
At the 7th Running Symposium at ISPO Munich 2020 running expert Urs Weber, editor at Runner's World, presents the industry's new figures. Leisure and hobby runners dominate, new brands and other innovations are pushing onto the market.
