Sporting goods

The young startup hejhej-mats produces the first sustainable yoga mats in Germany. Despite some challenges, the founders have been able to hold their own in the market and today run a sustainable and socially responsible company.

Annual sales in the billions, the sporting goods manufacturer Adidas has made it to the top of the world. It is an eventful story.

The sports industry mourns the death of Horst Widmann. He helped shape Puma for over a quarter of a century and was president of the Federation of European Sporting Goods Industries FESI. Widmann has now passed away at the age of 80.

Nike has secured the title as the world's most valuable apparel brand in the Brand Finance report for the seventh year in a row. Adidas is in the top 5. With Fila and Bosideng, two more players in the sports and outdoor industry are among the big winners in a difficult year.

For 15 years Reebok was a subsidiary of Adidas. Now the Herzogenaurach-based company is looking for a new buyer for the US brand.

From February 1-5, the international sports business met for the first time at ISPO Munich Online. The motto: Sport is stronger! How did the sports industry experience the leading virtual trade show for sports? ISPO.com asked around.

ISPO Munich Online 2021 is in the books. This is what the organizers and some exhibitors say about the trade show.

A sustainable, fair and healthy society are values that unite the world of sport. But how do you make the step from pure intention to actual action? The Friday for Good at ISPO Munich Online showed possibilities. The highlights of the day.

Thursday at ISPO Munich Online was all about sustainability. Top trail runner Kilian Jornet speaks directly to the industry. Experts discussed the path to a green future in panels. Adidas and Gore presented their projects. The highlights from Thursday.

Over 250 applicants and in the end only four Products of the Year - the ISPO Award Products of the Year were unveiled at ISPO Munich Online.