Sporting goods industry

From a surfing app that knows tomorrow's best waves to a running chip that is revolutionizing sports broadcasts.

The American running specialist New Balance has a new CEO: President Rob DeMartini will step down as of December 31, 2018 - without further explanation. Joe Preston succeeds former running shoe newcomer DeMartini.

He was the last representative of the founding family at Adidas: Now Frank A. Dassler has left the company. However, the lawyer will continue to be associated with Adidas.

A job in sales offers major opportunities, even at sports companies. One thing is important above all: full identification with the brand. Here you’ll learn which opportunities a sales job offers, and how to get started.

Petter Northug won everything he could win. He revealed at the ISPO Munich, where he is seeking his challenge now.

Since it was founded in 2008, the company has won many awards, too. ISPO.com spoke to co-founder Julien Durant about what it is that makes the eco-friendly label so special.

VAUDE makes it into the top 5 brands among sports and outdoor fans. Retailers also outperform multi-brand online stores in one area. Read all about it in the ISPO Consumer Insights Report Q4/2021 - download now for free!

From alpine skiing to ski jumping and biathlon: We show you the new favourites and old heroes of this winter.

Biathlon was in Norwegian hands last season. The same in the Olympic winter? We present the stars of the 2021/2022 World Cup.

When it comes to product purchases, retail expertise, sustainability, and sportstech are embraced. The new Outdoor Consumer Report 2021 from ISPO and Deloitte, which is now available for free download, comes to these and many other conclusions.