Health & Fitness




Fitness
Die Gruppe zählt: im Netz, im Studio, aber auch im Wald.
The fitness industry will become even bigger in 2019. Seniors and companies are flooding into gyms; smartphones, wearables, and training equipment are becoming increasingly interconnected; and one trend is proving to be particularly persistent. These are the nine most fitness trends in 2019.



Award
The right shoes with Fitstation.
FitStation powered by HP has made a dream come true for runners. The US brand's 3D foot scan makes tailor-made shoes and insoles suitable for the masses with the 3D printer. Becauso of that the company won the ISPO Award 2018. Sarah Clevinger from FitStation explains in the interview what has happened since then.

Digitalization
Ralph Scholz, CEO „The Mirai“
Ralph Scholz is the CEO of an idea and vision, by the name of “The Mirai.” At the ISPO Digitize Summit, Scholz presents the project belonging to the McFIT Group. The fitness platform of the future wants to motivate all people to exercise, and is consistently relying on the opportunities of digitalization to do so.


Sports business
The Tmx Trigger counteracts adhesions and muscular or fascial imbalances.
A fit body isn’t the same as a healthy body. For many years, equipment manufacturers have been launching products that work for gyms and physical therapists alike. But do fitness trainers and health therapists really work together successfully, and just what concepts even make sense? ISPO.com in a talk with industry experts.