ISPO Autor
Karsten Lohmeyer

Content Marketing Consultant and Author

Karsten Lohmeyer is Co-Founder and CEO of the Content Marketing Agency sayang.group GmbH. In his former role as Chief Content Officer of the Content Marketing subsidiary of Deutsche Telekom he was responsible for the editorial concept of ISPO.com. These days he is an active consultant for the future editorial strategy of ISPO.com and Author of articles about digital Content Marketing and digital Communications. 

 




Sports business
The stars of the sports industry meet at the ISPO VIP Dinner
The Messe München wants its exhibitors to open their doors towards end customers. The ISPO MUNICH trade fair will admittedly always be reserved for an expert audience, but will also draw closer to the consumer via digital platforms, explains Klaus Dittrich, the Chairman of the Board of Management for Messe München.