Markets

In its home market of China, Anta Sports is number three behind Nike and Adidas. Now the sports company, which is still largely unknown in Europe, has taken over Amer Sports and has thus risen to become one of the biggest players in the world. Read the assessment of the ISPO experts from Asia here.

The sports industry must change decisively. According to a McKinsey study, eight key issues will determine future success.

VAUDE makes it into the top 5 brands among sports and outdoor fans. Retailers also outperform multi-brand online stores in one area. Read all about it in the ISPO Consumer Insights Report Q4/2021 - download now for free!

Olympic athletes receive these bonuses for gold, silver and bronze medals at the Olympic Games in Paris.

Futurologist Tristan Horx on the future opportunities of sport in the face of an increasingly digital world.