Exhibitor statements of ISPO Beijing 2018
“This year is our 10th anniversary that we started our business in China, and this is our 9th ISPO Beijing. For us the most important thing is the trade show develops overtime and what I mean about development is not only that a lot of people come, but the right people come. We have more and more high quality customers here, and we do more business with them. And as it looks today, we not only coming back next year to ISPO Beijing, we’re also thinking about making a bigger booth, because we need more space, because ISPO Beijing is always so crowded.”
Mr. Alex Koska, Vice President & Global Sales of Fenix Outdoor AB
“ISPO Beijing is a very good platform. We can meet a lot of old and new customers here. We have participated every year. As a big get-together of the industry, ISPO Beijing features very good atmosphere. We will definitely continue to come.”
Mr. Baggio Zhong, CEO of MAYA Travel Gear
“This is our 10th attendance here in this show. It’s a very important leading show for us to promote winter sports knowhow. In French, there is a very specific change in winter sports development and we want to share this expertise and experience, ISPO Beijing and Alpitec China is a great place for that. Each year we will come back, and each year we will be bigger, and it will always be pleasure for us to meet customers in China.”
Mr. Benoit Robert, Director of Cluster Montage (French Pavilion)
“We have focused on the European and American market for over 10 years and ISPO Beijing is a very good chance for us to enter the Chinese market. We hope that more people can get to know us through this platform. It is actually our first appearance at ISPO Beijing, but the visitor flow is very impressive. We have received many professional visitors from the Middle East, Japan, Korea and other countries and regions.”
Ms. Elaine Pu, General Manager of SKIRISH (HK) Trading Limited
“Since 2006, we have participated at ISPO Beijing every year. As leading professional outdoor and sports exhibition, ISPO Beijing is very important for our business in China. It is a very good platform where we can reach our target customers and promote our brand. This is why we have continued to come every year. The visitor flow is impressive this year. They are also very professional.”
Mr. Jack Lin, President of Shenzhen Himalaya Trading
“Toread has exhibited at ISPO Beijing nearly every year. We think the trade fair is a very professional exhibition for the outdoor community. We can meet a lot of outdoor activists here. We want to grow along with ISPO.”
Ms. Jing Wang, Chairwoman & CEO of Toread Holdings Group
“As an old friend of ISPO Beijing, we have exhibited since 2005 and this is our 14th participation. There are some very interesting changes in the ISPO Beijing this year, e.g. the ski area and the new sports service vendors. From them you can see the changes in the sports industry in China, along with the development it has made.”
Ms. Nina Sun, Marketing Director of Zhe Jiang Mobi Garden Outdoor Co., Ltd.
“We think ISPO Beijing provides a very good platform for ski industry professionals to exhibit themselves and find partners. It is not only an exhibition, but also a big get-together for our peers. At ISPO Beijing, we can find new equipment, new ideas and new concepts. It offers great chances for us to talk to our friends. We believe our cooperation with ISPO will always continue.”
Ms. Nini Nie, General Manager, Marketing Center of Thaiwoo Lifestyle Properties
“I think the business match making program at ISPO Beijing 2018 is very helpful. I can get to know the products and strategies of some qualified brands and suppliers, which is definitely better than a hurried visit to different booths. Moreover, making appointments in advance can also save time and ensure efficiency. As a great result, the number and types of brands are all better than my expectations. I would certainly come again if this program continues.”
Mr. Shang Yu, General Manager, Beijing Changtian Times Outdoor Products
“This is our 13th exhibition at ISPO Beijing. Why do we come? First of all, it is very good timing, as it is when the product ordering of the next winter season is made. It is also good for the exhibition of our new products and technology to the customers. Second, ISPO Beijing is doing very well in these years. The visitors are very professional and they meet the brands’ needs. We can meet a lot of new customers at ISPO Beijing.”
Mr. Yonglin Bao, General Manager of TECNICA Group China
“ISPO Beijing is by far the biggest winter sports trade fair in China. If you have any stakes in the market and you want to grow your business in China, I can definitely recommend coming to Beijing. For Austrian and international companies in general ISPO Beijing is the ideal platform to enter the Chinese market.”
Ms. Marion Tschernutter, Project Manager of Austrian Federal Economic Chamber (Austrian Pavilion)
“At ISPO Beijing, we can talk to a lot of international brands and partners to find out about the latest trends and discuss further cooperation. At the forums, we can discuss new methods of marketing, ways of development and involving more people. I believe that the cooperation between ISPO Beijing, the leading exhibition for the outdoor industry, and Sanfo, the leading figure in outdoor retail and event organization, will definitely continue cooperation for a very long time.”
Mr. Heng Zhang, General Manager of Beijing Sanfo Outdoor Products
“We have taken part in ISPO Beijing every year. This year we can see there are clearly more exhibitors and new innovative products. I have learned a lot at ISPO Beijing 2017. In terms of skiing, there are more snow resort consultancy companies than last year. We talked a lot with the exhibitors and it is very helpful for our purchasing decisions.”
Mr. Gaosheng Wu, Deputy General Manager, Chang Bai Mountain International Ski Resort
“I would say that ISPO Beijing is the most influential sports business show in China. All big Chinese brands exhibit at the show and they attract a lot of distributors. Smaller companies can benefit from the high quality of visitors. For our Czech brands, a trade fair like ISPO Beijing is the perfect opportunity to enter the Chinese market and get a feel for the current market situation. What we recently noticed is that there are not only Chinese distributors but also buyers from Japan, South Korea and other Asian countries, which makes it even more attractive for us and other international brands to come to Beijing.”
Ms. Kateřina Ďurove, Director of CzechTrade Beijing (Czech Pavilion)
“The reason why we have been exhibiting for nine years at ISPO Beijing is not only that China is the fastest growing market for us, but it is also an important market globally for us to sell our products. Another important reason is that we meet industry and business partners from South Korea, Taiwan, and also Hong Kong, as well as peers and the public media.”
Mr. Alex Koska, Vice President & Global Sales, Fenix Outdoor
“GoPro has participated in ISPO Beijing every year, because this is where we can find our core customer group. As outdoor enthusiasts, the visitors are also fans of GoPro. They can see the latest GoPro products here at ISPO Beijing. We always have a really good time at ISPO Beijing with our outdoor, snow and ice sports customers.”
Mr. Eddie Chu, Marketing Manager of Great China, Gopro
“As ISPO Beijing’s old friend, we think it is a very important platform. Through ISPO Beijing, we can meet with retailers, customers and partners to share new trends in the industry and opinions of the market. We can also show our latest products and technology to sports product buyers. We are really happy that there are so many people here today and we have gained a lot.”
Ms. Catherine Hou, Marketing Director of China, GORE-TEX® Brand
“ISPO Beijing is a great platform and opportunity for dear friends to get together. All our partners are here, so it is a place we must be too. I don’t know if the aisles are narrower or there are too many people, but it is really difficult for me to get around. The halls are crowded, but in a positive way!”
Mr. Baggio Zhong, CEO, Kailas—Zhanjiang Maya Travel Gear
“Companies that join ISPO Beijing can obtain valuable market insights within a very short time. The conferences and forums help our partners to get more information about the current needs and trends in the market. It is also a very good place to meet with new buyers and build new relationships. ISPO Beijing is one of the very few places where you can get a full market overview and discover the latest developments first hand.”
Mr. Soo-hoon Chae, Executive director of KOIA—Korea Outdoor & Sports Industry Association (Korean Pavilion)
“We chose to be here in ISPO Beijing because we are quite a new brand for the Chinese market and for us it is so important to show the most important retailers in China our products. For the first day in ISPO Beijing 2017, as far as I can see now, there's a lot of traffic and I've already met a couple of retailers. And I really enjoy ISPO Beijing; it's really good to be here. I look forward to coming back here a couple more times.”
Mr. Mathijs De Vries, B.U. Export Manager, oberAlp Group
“The amount of visitors in ISPO Beijing 2017 is quite a bit more than last year, and much more professional. This year, we have met not only some long-term cooperation partners but also more new clients in and out of our appointed plan. We’re quite satisfied with ISPO Beijing 2017.”
Mr. Dean Gu, Sports Channel Sales Manager, OAKLEY
“ISPO Beijing is an important event for the outdoor industry. We hope that through ISPO Beijing, we can exhibit our new products and brand concept to outdoor fans. We will come again next year to meet our friends.”
Mr. Michael Wangg, Deputy General Manager, PELLIOT
“More than ten brands from SOA are exhibiting at ISPO Beijing 2017. The visitor traffic is terrific. ISPO Beijing is also a great channel for store managers, brands and retailers to exchange ideas. For us, the brands can offer astute promotions and present their latest products to the customers at the same time, allowing for resourceful B2B matching.”
Mr. Victor Li, Managing Director, Shanghai Setino Sportswear Inc./Chairman of China Selected Outdoor Association (SOA)
“Switzerland has a pavilion for the first time at ISPO Beijing. Five partners exhibit at the show. All companies want to profit from the huge potential in Asia and from the successful bid of Beijing for the Winter Olympics in 2022. ISPO Beijing is the perfect platform to research the market opportunities and to establish valuable contacts. Our exhibitors at the Swiss Pavilion like Dahu, Glice, Jetset or Litrax are very satisfied with the visitor quality. Many distributors are looking for fresh brands and high quality products.”
Mr. Cornel Grämiger, Project Manager of BTO Solutions, Schürch (Swiss Pavilion)
“ISPO Beijing is definitely the place to be for winter sports in Asia, and we’ve been following it for the ten past years. This year, it looks like a very nice fair with a lot of visitors. We’re really happy with the development of ISPO Beijing here.”
Mr. Ulf Bjerknes, President & CEO, SWIX SPORT AS
“As an old friend of ISPO Beijing, Toread has always participated. We believe it is one of the best outdoor exhibitions in China. And we will continue to come, because it is a fully developed platform and offers good opportunities to everyone, including the visitors and professionals. The visitor traffic is very good this year. We have received many professional visitors, distributors and buyers. I am satisfied with these results.”
Mr. Tai Kang, PR Director, Toread Holdings Group
“ISPO always considered as the key meeting for sports industry. And ISPO Beijing is the great meeting we cannot miss. Rossignol’s been in the ski industry almost since the industry beginning, and China now is still the new market, we want”
Mr. Alan Daniel, Group Rossignol, Export Director
“This year is my 6th time to join ISPO Beijing. I think ISPO Beijing’s already achieved a very great development. Both quality and quantity of visitors are keeping increasing. For us it’s so important to be here for reaching China market. And ISPO Beijing gives us the perfect platform to get contact in the correct people, we’re really happy.”
Mr. Alex Koska, Fenix Outdoor AB, Vice President Global Sales
“ISPO Beijing has grown even more advanced in every aspect. It is clearly a very successful spin-off of ISPO in China. This year KAILAS won 5 ISPO AWARD ASIAN PRODUCT. Products are the soul of our business. We hope markets all over the world will recognize Chinese brands. We also hope KAILAS will achieve more ISPO Award in the international category next year. To me, ISPO is a platform that we can get together and exchange. We will definitely come again next year and every year!”
Mr. Baggio Zhong, Kailas -Zhanjiang Maya Travel Gear Co., Ltd, CEO
“The Ski Area is a new highlight of ISPO Beijing. The exhibition is becoming even more popular. From the crowd we see today, it is easy to deduce that the number of sports fans is growing and more people are keen of skiing. At ISPO Beijing, all friends will come together. We hope ISPO may share its international resources along with us and promote more exchanges across borders, so as to drive the ski industry in China further.”
Mr. Bao Yonglin, Beijing Tecnica, General Manager
“We are very proud of choosing ISPO Beijing as the first time Dynafit shows in China. ISPO is surely the biggest platform for sports, and we want to get most impact on sports industry in China. ISPO Beijing gives me a positive surprise to show so many sports. And it really shows me a big revolution of China market. I’m truly happy to see the potential. And I definitely will come for ISPO Beijing next year!”
Mr. Benedikt Bohm, Dynafit, General Manager
“The atmosphere at ISPO Beijing this year is very positive, much better than last year. The visitors are so enthusiastic. Although we have booked a very big booth, sometimes people still find that it is hard to land foot inside. ISPO Beijing has made significant growth in all aspects—influence, recognition or visitor number—and this year, it’s already become a perfect platform. The high quality and perfect timing of ISPO Beijing make it a proper place to start our marketing for a new year. We have continued to participate in ISPO since its entry into China, so we have observed its new highlights, ideas and services. Our visitor flow has increased all the time. We are very happy about this.”
Mr. Brian Liu, Thule Trading (Beijing) Ltd., Area Sales Manager, China
“We’ve brought all the new products and latest technology to ISPO Beijing. We chose ISPO Beijing because it’s a very popular show, sales in China is very good for OAKLEY, but there’s a large potential market, so we found the right platform, ISPO Beijing to promote our brand in China. I’m impressed with the size, scale of ISPO Beijing this year. It’s interesting, and I found some new technologies from other companies to give me inspiration and future ideas, I’m excited to come here. And absolutely we will come back next year.”
Mr. Hans Arnesen, OAKLEY, Global Category Manager
“We know ISPO since the first day ISPO came in China 12 years ago, and now we the quality of ISPO Beijing is very high. We considered it as our opportunity to meet the leading brands in the world, and they are here in Beijing. As the ingredient brand, ISPO Beijing is the ideal platform for us to promote B2B for both direction to the brands and retailers.”
Mr. Michael J. Joyce, Primaloft. INC., President and CEO
Mr. Jochen Lagemann, Primaloft. INC., Managing Director
“First of all, I want to thank ISPO Beijing for organizing such a great exhibition. It’s very successful, lot of new people came, new potential customers, we are very happy about this. The visitors, especially this year, are very high quality, on the first day, we have many buyers from all over China, not just Beijing. We are very impressed. We are moving now more and more into the outdoor segment, sports segment, and activities segment, and that’s exactly ISPO Beijing brings its value, because that’s exactly the customers group we would like to talk to, and reach. This year so many things are more than expected.”
Mr. Ralf Duering, Micro Beijing, Director
“ISPO Beijing has the target customers we need—all the outdoor fans. The population this year is satisfactory and keeps growing every year. Against the background of the 2022 Winter Olympics, I am expecting a lot from the winter sports and action sports markets. We will continue to bring our new products to China.”
Mr. Tor Petersen, GoPro, Head of APAC Sales and Marketing
“As the very first batch of brands to join ISPO Munich, I think ISPO Beijing is a good concept for brands to coming into the China market. Our company owns 109 years history. And we’ve been in the sports industry for more than 60 years. Now ISPO means sports to me, I’m really impressed by how ISPO Beijing’s fast growing in these years. In ISPO Beijing, we have found some promising partners; it seems to be right place for us to be.”
Mr. Vesa Luhtanen, L-Fashion Group Oy, Managing Director
“Either in size, organization, brand recognition and influence, ISPO Beijing is holding the leading position among similar trade shows in China. ISPO Beijing is a high-quality exhibition calling together the most excellent, professional peers from all aspects in the sports industry chain, including textile, leading brands, buyers, and industry media. Comparing to last year, visitor population has clearly increased, along with the purchasing power. Undoubtedly, we will need a bigger space next year to present us better.”
Mr. William Li, One Way Sport, General Manager
“I have virtually witnessed every step ISPO Beijing made. Through the development in these years, ISPO Beijing has become more mature, professional and is deeply rooted in the sports industry in China. I believe the new ISPO Shanghai in summer will also be very successful.”
Ms. Fan Jun, China Commerce Association for General Merchandise, Standing Vice President
“I remember when I was first time in ISPO Beijing; it was more than 10 years ago. After 10 years, now I look around, today it is definitely different. If I look at booth, they are of high level and really nice. People come over to the show are full of energy. As for us, ISPO Beijing is the beginning to promote our new products and it is a perfect location to meet our customers and cooperate with new customers.”
Mr. Rolf Schmid, Mammut Sports Group, CEO
“Every year, ONE WAY Europe will use ISPO Munich as a very important platform for product exhibition and marketing. As a spin-off of ISPO, ISPO Beijing also features the same authoritativeness and professionalism. At the trade show, all the exhibitors and material suppliers may represent the future trends and potential of the sports goods industry. Moreover, the high quality and structure of the visitors meet the exhibitors’ needs nicely.”
Mr. William Li, Zhonglan Sports Goods Co., Ltd (One Way), General Manager
“The connection between B.C. and ISPO Beijing started since its first opening. We took part in ISPO Beijing for 5 consecutive years, which then was held in Shanghai. After ISPO Beijing moved to Beijing, we maintained our close relationship with the trade show. For the sports industry in Asia, ISPO is an indispensable drive; for the people working in the industry, it is more like a big get-together, a platform for business expansion. The longer we stay together, the deeper our feelings grow and the more cooperation we have.”
Mr. Steve Huang, Nanjing B.C. Sports Products Co., Ltd (LOWA,LEKI &NORTHLAND), President/General Manager
“Kailas has been working with ISPO Beijing for many years. We will continue to promote the sports goods industry in China in collaboration with ISPO Beijing. At the same time, I am very happy to see so many old friends and make new ones here. It is more like a big party to me.”
Mr. Baggio Zhong, Kailas -Zhanjiang Maya Travel Gear Co., Ltd, CEO
“We have attended nearly every ISPO Beijing. This year the trade show is even more efficient on the whole procedure and the layout is more concentrated. There are many people here and from a diversified background. There are not only our existing or potential customers, but also many consumers. We have entered talks with many potential customers. All the developments ISPO Beijing has made are offering us more conveniences. We are definitely going to support ISPO Beijing next year.”
Ms. Celery Shi, Beijing Snowfavor Trading Co., Ltd (ROSSIGNOL), Vice GM
“It’s my third year at ISPO Beijing. It has made great progress in the number of visitors and order inside the halls. It is especially good that a separate exhibitor entrance is set up this year and they can enter the halls quite easily. Moreover, the food is much better this year and the catering area is quite convenient. I have seen new things at ISPO Beijing every year. For us exhibitors, we want to see actual customers and potential buyers. We will come again next year.”
Mr. Cliff Ma, Blue Ice Adventure Equipment (AKU, CRISPI, FIVE TEN & PETZL), General Manager
“I think ISPO Beijing is a good trade show that you can see lots of people to come over here. We have new products and we announced to publish them in China. ISPO Beijing is the most important trade show for sports and fashion industry, and we have been working with ISPO for many years year as well. We have met lots of old friends and partners here, and I believe they bring lots of new products as well; ISPO Beijing is a really good platform. We will come back next year.”
Mr. Samuel Chong, W.L.Gore & Associates, Inc. (Hong Kong), Asia Pacific Strategic Marketing Director
“The organization and visitor flow of ISPO Beijing 2015 is definitely better than previously, desirable for us exhibitors. Jeep Outdoor has entered the Chinese market for over 2 years. We want to promote our brand to more people through ISPO Beijing. At present, outdoor simply means to be in the open space for many people. We want to clarify to people what outdoor sports really is through these high-tech products.”
Mr. Gavin Li, Guangdong Beyond The Clouds Outdoor Product Co.,Ltd (Jeep), CEO
“Reporters and customers gathered together and saw many of our new, high-tech products. In regard to ISPO Beijing, it has grown a lot. There are many new brands. We would like to have further cooperation if possible.”
Ms. Isabel Fu, Guangzhou Jarden Technical Center (Coleman), General Manager-Sales & Marketing
“The show is upgraded, and this is very important opportunity to connect our important market-China. People have passion for getting out and exploring the things they love the life. And GoPro is the good way to capture their life and share with the world runners. We are very proud that we can be a part of ISPO Beijing. The reason we chose ISPO Beijing is because of the good timing, it is the perfect time to show our latest products. We get more customers this year, more dealers, retailers, media, and potential customers of GoPro. We love to come back again!”
Mr. Tor Petersen, GoPro, APAD Sales and Marketing
“This is a good time for us to attend ISPO Beijing; it is a very important platform to promote our brand in the Chinese market. A lot of non-Asian professionals do come over to attend the show. So in my opinion, ISPO not only faces towards Asia, but also towards many other countries, like Europe. And it is a very good chance to meet media, retailers and potential customers. There are lots of international brands in ISPO Beijing which attract lots of retailers.”
Mr. Claes Broqvist, ODLO International AG, Director Sales International
“Through ISPO Beijing 2015, we learn that the outdoor industry has maintained steady growth in the past few years. In comparison to the past years, ISPO Beijing is different this year. The layout and environment remains the same, but in many other ways better. There are more buyers this year. ISPO Beijing has been in the Chinese market for a long time and takes a leading position in both size and results. It is very influential and great for brand promotion. ISPO Beijing is an important way to keep in touch with the industry. We will certainly come again next year!”
Mr. Brian Liu, Thule（Shanghai）Co.,Ltd.,Beijing Office, Area Sales Manager
“We intended to promote Camkids, our outdoor brand for young people, through ISPO Beijing. We met a lot of old and new friends here which helps to exchange our resources more efficiently. There are two main purposes for us to come over, one is to promote our brands, the other is to develop business. This platform definitely gives us so many opportunities to talk to potential partners.”
Mr. Qinming Hong, Camkids Group plc, Executive Director
“As an outdoor brand, we are grateful to join ISPO Beijing which is a party for outdoor professionals, including retails, dealers, and amateurs. We consider ISPO Beijing as a comprehensive platform, where not only to canvass business orders but also to showcase new products, branding and corporate culture as well as to communicate with other brands.”
Ms. Hua Zeng, SCALER, Managing Director
“It’s the seventh time for Torey to join ISPO Beijing, and the fifth edition to be as an exhibitor. We are here with great hope and back with huge satisfaction. This year, the quality of visitors is obviously enhanced. The brand awareness from our targeted clients, such as athletes and professionals are increasingly improved, as well as the specialty of the questions.”
Mr. Jianfeng Xu, Torey Sakai Weaving & Dyeing(Nantong) Co.,Ltd.(TSD), Manager of Marketing & Strategic Planning Dept.
“We have participated in ISPO Munich in Germany several times, but it’s our first time at ISPO Beijing. This is a good chance for more people in the industry to get to know our brands. ISPO Beijing is very important for the outdoor industry in China. Many people come here to find out about the trends, changes and new brands in the industry.”
Mr. Kafir Chen, Amer Sports, Outdoor Sports General Manager (China)
“We are glad to be here. We are seeing a lot of new brands this year, and a lot of up and coming Chinese brands. ISPO Beijing brings more people into the outdoor market. It’s a chance for us to connect with existing customers and reinforce relationships. ISPO Beijing is getting better every year.”
Mr. Jeffrey White, Blue Ice Adventure Equipment, Brand Founder
“Happy to be here; this is my second time at ISPO Beijing. The show has been very different from last year and the quality of attendees is much better. This year, ISPO Beijing has attracted more outdoor retailers, department stores, more trade groups and tours. This allows us to have direct contact with those operators in China.”
Mr. Israel Maynard, Burton Snowboard, Managing Director
“This is our first exhibit at ISPO Beijing, and our first participation in a trade show. We gained a lot here. The organizer provided us with strong support and we had many visitors. We think that the exhibitors here are more professional than at other similar shows. The trade show also has more global influence. This is why we choose ISPO Beijing as a priority platform for our trade show exhibit.”
Mr. Hong Qinming, Camkids Group plc, Executive Director
“For us it is important to make our products more visible to consumers. And to do so, we need to work with more retail customers. And the many retailer groups coming to the ISPO Beijing are looking for the kind of experience that we can share, so this is our primary target. We are planning to be here in China for another hundred years helping Chinese families have fun in the outdoors, and ISPO Beijing is a direct way to connect to our Chinese customers.”
Mr. Richard L.Guilfoile, Coleman Japan, President - Asia Pacific Region
“We are very familiar with ISPO and have visited ISPO Munich and ISPO Beijing before as visitors. However, this is our first time attending ISPO Beijing as an exhibitor. The trade show is very successful and the efficiency of organization and professional is great. The visitors here are very professional as well, we are happy to see that customers with high expectations visit the show. We have been really busy during the trade show since there are too many visitors. And we are extremely happy that they are interested in our products. We are very satisfied with this effect.”
Mr. Xiao Xiaosong, Gorising, Vice President
“This is my second time here at ISPO Beijing. It is an opportunity for us to show our products to the world. This show is very important for us and we are here to support our Chinese and Asian customers. Every minute that I spend here is very exciting. There are plenty of concurrent events and all of them are very interesting, which may attract more customers to join in the outdoor industry.”
Mr. Wayne Gregory, Gregory, Founder
“This is our third time here, and we have found very strong partners at previous ISPO Beijing shows. It is great to see our brand become popular in China and more recognition for ISPO Beijing. ISPO Beijing is getting better known in China, though the key outdoor participants have known it for a long time. We see a lot of competitors around us here at the show. We welcome this; as ISPO Beijing brings us a friendly outdoor industry.”
Mr. Nicolas Warchalowski, Haglöfs, CEO
“This is our second year at ISPO Beijing. It looks like we are 30% busier at this year’s show. We’ve been extremely happy with the visitor traffic and retailers coming by our booth. We are really excited about the growth. It is interesting to come to China; we are ISPO Munich exhibitors, and there are a lot of different brands here in ISPO Beijing than at other places.”
Mr. Randy Verniers, Jarden Technical Apparel, Director International Sales
“LOWA has always been close to ISPO Beijing since its market entry in China. In the past two years we have seen more brands join ISPO Beijing. This year we observed a lot of channels like department stores and specialized stores, as well as the media. They offer us plenty of opportunities for communication and exposure to a wider range of people. ISPO Beijing has established itself as an advanced, mature platform and is able to provide us with abundant information from professional brands and opportunities to promote our products.”
Ms. Zhou Yue, Nanjing B.C. Sports Products, Lowa & Leki Brand Business Department Director
“We just started our subsidiary last year, that’s why this is only our second time. But we are looking for a very long-term relationship with ISPO Beijing. There are more people and exhibitors this year. ISPO Beijing gets more and more westernized, I believe there are more western visitors than last year. Over all there is significant growth.”
Mr. Matthias Preussel, Mammut, Head of Sales Division Far East
“I think ISPO Beijing plays a symbolic role to the outdoor industry in China. Every year, there are many famous brands presenting their latest products here and exchanging trend information in the sports and outdoor industry. No matter whether manufacturer, distributor, amateur or consumer, ISPO Beijing has a strong impact on them as an industry leader. It helps us to better understand the international outdoor trends and information.”
Mr. Cao Jun, Maya Travel Gear Co., Ltd., Marketing Director
“As the outdoor industry and the general economy develop, ISPO Beijing has matured and boasts more influence. The quality of visitors is better every year. We want to meet more brands, retailers, channels, the media and professional visitors. ISPO Beijing is just the place to be. We definitely get to see more professionals from the industry here.”
Mr. Zhu Gang, Nanjing B.C. Sports Products, Operation Director for Northland Brand Business Department
“This is our second time attending ISPO Beijing. There are more new brands at this year’s event. Many new outdoor brands have appeared as well as professional outdoor equipment suppliers. ISPO Beijing will allow our customers to directly access and experience our products.”
Mr. Nicholas Huang, Oakley China, General Manager
“ISPO Beijing is a great show. It is a very famous and impactful show in Asia; that’s why we come here. The quality as well as quantity of the visitors here is very good. There are also many competitors here, some are local, and some are international. We are able to meet them here, hear from them and learn from them. This will be a good opportunity for us to improve ourselves.”
Mr. Claes Broqvist, Odlo, Director Sales International
“This is our first time at ISPO Beijing and we enjoy it very much. Our purpose is to showcase the brand and present our products to the Asian audience. This show provides us with a good opportunity to achieve these goals. We are pleased with the number of visitors, and we want to continue with ISPO Beijing as part of a long-term strategy.”
Mr. Martin Netinder, Peak Performance, Sales Director—Emerging Markets
“We have exhibited at ISPO Beijing since its beginning and have always supported it. Compared to prior shows, ISPO Beijing now features more brands and more visitors. In consequence, we find more target customers here. ISPO Beijing plays an important role in the promotion of our brands. We hope to exhibit our latest products with the help of such a platform. Our distributors and customers also come to the exhibition to find out about our products and order goods for the next season. In addition, we can attract new agents at the trade show. So ISPO Beijing means a lot to us.”
Ms. Shi Minqin, Snowfavor Trade, Vice General Manager
“The range of industry costumers is much wider at this year’s ISPO Beijing. In previous shows, the audience usually came from the outdoor industry and market store industry, but this year’s customer group has clearly been diversified. At this year’s event, many visitors are from department stores, the e-commerce and gift product industry. I think the number of visiting clients is increasing considerably.”
Mr. Barry Lin, Sea to Summit China, Sales Manager
“We have been with ISPO every year since it started. ISPO Beijing is getting bigger and bigger. We can meet all customers here and see all our main dealers during the show. It’s great for us to be here.”
Mr. George Brown, VASQUE, Director of Pacific Rim Sales
