China wants to become a world leader with billions invested in football. The DFB and the Bundesliga clubs are competing with other countries for the market with enormous potential, which is not free of imponderables.

Marcel Hirscher has been dominating the Alpine Ski World Cup for years. The Austrian now wants to finally fulfill his dream of Olympic gold at the 2018 Winter Games in Pyeongchang. ISPO.com presents the stars of the Olympic Games.

Many visitors, satisfied exhibitors: the 5th ISPO Shanghai was a success. The trade fair focused in particular on football with prominent visitors and Chinese sports stars.

Football is a particular focus at ISPO Shanghai (5 to 7 July). Even FC Bayern Munich will be there when about 550 brands present themselves in China.

The absolute highlight of the third day: the big and first official OutDoor by ISPO party in the evening

The curtain closes on Wednesday for the first OutDoor by ISPO in Munich. But even the last day of the fair is full of interesting events. The ISPO Digitize Summit will also start at the ICM.

X-Industry, CSR and Sustainability: the new concept of OutDoor by ISPO in Munich is well received by exhibitors and visitors. The hotspots, crowd-pullers and where Adidas Executive Board Member Roland Auschel sees the greatest opportunities for the industry.