China wants to become a world leader with billions invested in football. The DFB and the Bundesliga clubs are competing with other countries for the market with enormous potential, which is not free of imponderables.
Marcel Hirscher has been dominating the Alpine Ski World Cup for years. The Austrian now wants to finally fulfill his dream of Olympic gold at the 2018 Winter Games in Pyeongchang. ISPO.com presents the stars of the Olympic Games.
X-Industry, CSR and Sustainability: the new concept of OutDoor by ISPO in Munich is well received by exhibitors and visitors. The hotspots, crowd-pullers and where Adidas Executive Board Member Roland Auschel sees the greatest opportunities for the industry.