Joscha Thieringer

ISPO Autor

Joscha Thieringer

Editor

Even though he has now moved to Hamburg, Joscha and ISPO remain true to each other. As an online journalist with a passion for sports marketing, outdoor and SEO, he still feels closely connected to the exciting ISPO world far away from home.

Bergans profitierte von ISPO Open Innovation.

Why crowdsourcing brings brands forward

More and more brands are turning to crowdsourcing. But does it make sense for my company? This article tells you everything you need to know about the topic.

Perspectives

No Sweat, No Cred: Acceptance Problem with E-MTBs?

When Herbert and Karen, both in their mid-60s, comfortably ride their e-Mountainbikes up the forest road to the alp, nobody is surprised anymore. But what happens when you're only in your mid-30s and the only one in the group to switch to E-MTB? Our author dared to try it on his own.

Sports

E-MTB: The Seven Major Trends 2021

While in Saalfelden-Leogang the Mountain Bike World Championships start tomorrow, we look at the trends for 2021: The triumphal procession of the e-mountainbikes is unbroken, many retailers report after the 2020 season: sold out! But which trends and novelties await us in 2021?

Sustainability

Why E-Mountainbikes Are a Blessing for the Environment

Sustainable e-mountainbikes - isn't that a contradiction in terms? No, says our author: E-MTBs make an important contribution to more environmental protection.

Mountain bike 2021: 7 big trends & novelties

Bike parks, down country, E-MTB boom - the mountain bike industry is experiencing a hot time. It's not so much the bikes themselves that are changing as their use by new target groups. ISPO.com highlights the seven most exciting mountain bike trends in 2021.

Fitness

Jan Frodeno defended his title at the Ironman Hawaii 2016 over the long distance triathlon, followed by the third title in 2019.

Triathlon Trends: Jan Frodeno’s Coach Gives Inside Tips

Innovations in triathlon – hardly anyone knows triathletes’ trends and tricks better than Dan Lorang, coach of the world champion Jan Frodeno.

Bike

Der E-MTB-Sparte prognostiziert die Branche großes Wachstumspotenzial.

These Are the Pros and Cons of e-Mountainbikes

Do the advantages outweigh the disadvantages of the E-Mountainbike? In answering this question, it helps to know some facts and figures about eMTBs. For our Pro-and-Contra article we have compiled the most important arguments for you.