No brand can avoid sustainability, especially in the outdoor industry. But what is it like if you want to subordinate your own company to the rules and laws of sustainability? How complicated is that? What compromises have to be made?
How can we make our constantly growing urban environment more liveable and environmentally friendly? Generation Z has some smart and surprising solutions for this. ISPO.com presents the ideas for the future.
Outdoor without sustainability? Impossible nowadays! Outdoor manufacturers have long recognized this. But sustainability is also a trump card for retailers. ISPO.com has asked around - and still found room for improvement.
Petra Thaller and Thorsten Schulz have a mission: to help cancer patients through sport. For ISPO.com they have explained how they pursue this mission and what positive effects exercise has for cancer patients.