(Promotion) Climbing, hiking, or trail running: With multifunctional clothing, outdoor fans are equipped for every sport. Salomon is fully focusing on multi-sport in fall of 2018.
Do you want to have a say in which innovative sporting goods are awarded the most coveted seal of quality in the sports industry? Then take part in our survey and become a member of the ISPO Award 2019 jury!
Trend sports offers major sponsorship opportunities for companies. The advertising space is usually exclusive and offers the opportunity to contribute. This has also been recognized by some companies that you wouldn’t expect.
Peter Ottervanger, General Manager of Icebreaker, explains in an interview what the OutDoor by ISPO needs to do to be attractive for the outdoor community.
Digitalization is also revolutionizing sports sponsorship. Marketing managers are increasingly shifting their budgets from print, radio and TV to the Internet, especially to social media. These are the biggest trends in picture sponsoring in 2019.
Jochen Lagemann, Senior Vice President & Managing Director Europe & Asia at Primaloft, explains in an interview what the OutDoor by ISPO needs to do to be attractive for the outdoor community.
The application phase runs until the 7th of December 2018. David Badalec, ISPO Innovation Expert, answers the most important questions about the innovations in the Award ceremony.
