Nike is the first brand (except for Snap) to sell a product via Snapchat. On the occasion of the All Star Games in Los Angeles, fans could buy the shoes via Snapchat and got them delivered on the same day. That's how successful the campaign was.
The Land Rover Explore is a cell phone for outdoor enthusiasts. It’s said to make all other technical devices like GPS devices and outdoor watches redundant. Does the smartphone deliver what it promises? Find out and participate in the exclusive phone test. The best testers are allowed to keep the phone after the test phase.
Das Land Rover Explore soll das perfekte Outdoor-Handy sein. Präzise wie ein GPS-Gerät, mit allen Funktionen eines Android-Handys, sehr robust und auch für extreme Temperaturen geeignet. Outdoor-Fans, die an dem Handy interessiert sind, können das Smartphone bei ISPO Open Innovationen testen. Die fleißigsten Tester dürfen das Gerät behalten.
Shoe retailers make imprints and analyze running performance. That's no longer good enough - by far. At the Runner's World Running Shoe Symposium, discussions were held as to how the industry can offer customers more than just shoes.
HEAD, Bludan, Goodboards - at ISPO Munich 2018, manufacturers are already showing the trends for the coming winter sports season. Snow shoes that turn into downhill skis, folding skis for freeskiing, or the all-purpose snowboard - ISPO. com provides an overview.