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Sustainability/06/03/2025

Biodiversity: How the Sports Industry Can Contribute

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We often see sustainability & pollution only through the Carbon tunnel vision. But in the outdoor industry biodiversity is related to everything from sourcing to usage and practices. Biodiversity is the milestone of the healthy ecosystem we want to practice outdoor sports in. 

Motivated by convictions or regulations, sport brands shall address the issue of biodiversity with a systemic approach. Indeed, biodiversity indirectly strongly concerns the sport industry in terms of resources accessibility, playground, health and economy. What regulation is it related to? What are the systems and metrics ? How to manage biodiversity systems on the supply chain decisions?

Get more practical insights on how your sports business can protect biodiversity, implement sustainable solutions in your marketing strategy across the value chain, and prepare for the upcoming EU sustainability regulations at the Sustainability Solutions Area at ISPO 2025, the international flagship event of the global sports business. From 30. NOV. – 02. DEC. in Munich.

Author: Aude Penouty
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Sustainability

Biodiversity in 2025

Biodiversity refers to all forms of life on Earth. The term combines the prefix "bio" (from the Greek bíos, meaning "life") and the word "diversity." It is measured by taking into account the diversity of ecosystems, species, and genes, both in space and time. It is also about the interactions that exist within and between each of these levels.. Based on what was written in The fashion Pact in 2022: Since 1970, wildlife populations have fallen by an average of 69%. Up to now, according to the European Commission up to 90% of diversity loss is due to resource extraction. Also, the European Parliament Textile production is estimated that the textile industry is  responsible for around 20% of global drinking water pollution, due to dyes and other finishing products. Those digits are frightening and that’s the whole industry’s duty to reduce the biodiversity printfoot.

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Author: Aude Penouty
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