News from China and the multisegment trade fairs ISPO Beijing and ISPO Shanghai

China is the most populated country of the world and therefore an important market for sporting goods and the sports business. In China ISPO is represented by the multisegment fair trades ISPO Beijing and ISPO Shanghai. Economic correlations, market development and trends: our editors offer you a deep insight into the winter-sports, outdoor, action-sports, fitness, health and running market. China is the market of the future, don't miss any news with


More on the topic China

  • China
    Der NBA-Basketballer Klay Thompson ist Antas Werbegesicht in China.
    In its home market of China, Anta Sports is number three behind Nike and Adidas. Now the sports company, which is still largely unknown in Europe, has taken over Amer Sports and has thus risen to become one of the biggest players in the world. Read the assessment of the ISPO experts from Asia here.
  • People
    Freeski-Star Eileen Gu startet für China
    At 18, Eileen Gu is already a star: Olympic gold medalist for China in freeskiing with a U.S. background, model for global brands, social media phenomenon, and soon to be an elite student. We introduce the artist on skis in seven facts.
  • ISPO Shanghai
    ISPO Shanghai from 3 to 5 July 2020 was the first meeting of the sports and outdoor industry in China since the outbreak of the Corona pandemic. 350 brands presented themselves and their products to 17,776 trade visitors. We show the best pictures of ISPO Shanghai 2020.