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Messe München GmbH
Visitors to ISPO 2025 Entrance
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Messe München GmbH
ISPO Munich/11/30/2025

ISPO 2025: The recap of Day 1

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The first day 1 kicked off with full force: the Retail Conference, the Sustainability Conference, the Trainers' Summit and the Women Sports Summit provided the framework for orientation, exchange and new impulses.

These were our highlights that made this first ISPO day a real momentum-maker and showed how broadly the industry thinks today and how much future there is in it.

Phygital Sports League - Basketball, but reloaded

Mannschaften bei Phygital
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Messe München GmbH

Hall A1 | Phygital Sports Arena

First a digital duel, then a real battle: in the Phygital Sports League, controller skills and court energy merged to create a completely new gaming experience. Quarter, semi-finals and finals live on stage - pure intensity.

Keynote with Highsnobiety: The Urban Outdoors

Highsnobiety Bühne
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Messe München GmbH

Hall A1.450 | ISPO 520M by Highsnobiety

How is the city becoming the new outdoor space? Highsnobiety sheds light on why urban spaces are now places for community, reflection and new outdoor culture - and what this means for brands.

Sustainability Solutions Tour - compact, relevant, right on the pulse

Hall A2 | Sustainability Solutions Info Point

A quick deep-dive into the most important ESG innovations: GreenroomVoice guided through the marketplace of sustainable solutions.

ISPO Award Gathering - the products of the year 2025

Hall B1 | Conference Stage

The strongest innovations of the year on one stage: The gold winners of the ISPO Awards were announced live. Followed by a shared moment with the winners - real best-in-class inspiration.

Everything for content? Storytelling that combines athletics and brand

House of Content
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Messe München GmbH

Hall A1 | House of Content

From the pioneering days of GoPro to professional brand collabs: the panel showed how visual storytelling in outdoor and extreme sports has changed - and why authenticity is the biggest lever today.

Future Strategies of the top 3 sports retailers - INTERSPORT / SPORT 2000 / Decathlon

Margit Gosau auf der Retail & Innovation Stage
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Messe München GmbH

Hall B1 | Retail & Innovation Stage

How are Intersport, SPORT 2000 and Decathlon positioning themselves for the coming years? Margit Gosau, Alexander v. Preen and Arnaud Sauret gave a frank insight into their strategic priorities.

Material Lab Guided Tour - Materials that shape the future

Hall A2 | Sustainability Solutions Info Point

Bio-based materials, innovations in lifecycle design and exciting prototypes: Studio Nima gives a daily tour of a laboratory that shows how materials will work tomorrow.

On top: Everything that made the day come alive

There was plenty to test, discover and enjoy throughout the day: On the Running Test Track, new running shoes were tried out directly in motion, at the SWAP event, fresh pieces made their way into the hands of new owners and the EGYM Challenge brought together performance, coaching and community. BLITZbee provided an energy boost in between with their tastings and Gustavo Gusto with little pizza moments - just the right mix for a successful ISPO day.

And then: your perfect end to the day - four options, good vibe

Doubledeck ISPO Party
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Messe München GmbH

There was a lot going on today. At the Zeitgeist Happy Hour, Afterwork in the Scandinavian Village, Phygital Aftershow Party and the ISPO Padel Parranda Party, things really got going. Thefirst day ended with energy, community and a real ISPO feeling. Do you already know what you're doing tomorrow?

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