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Brands & Products Arena

The Brands & Products Arena at ISPO 2025 brings together established brands and up-and-coming newcomers to present their latest innovations and exchange ideas with each other. Trends and products in the areas of Outdoor Lifestyle, Team Sports, Digitize & Retail and more will be discussed here. Exhibitors and retailers can experience first-hand how the latest developments are shaping the industry and be inspired by the ideas of leading brands.

Lageplan der ISPO 2025
Image credit:
Messe München GmbH

Team Sports & Training

In Hall B2 you will find brands that cover everything from racket sports to team sports and running. In addition to these brands, the winners will be exhibited in the ISPO Award Exhibition Area, giving you an overview of innovative products and solutions that inspire the sports world. On the ISPO Running Test Track you also have the opportunity to test products directly.

ISPO Award

The ISPO Award honors outstanding innovations in the sports industry. With a prestigious award and exclusive presentation, this prize gives your product and brand increased visibility, media presence and access to valuable networking opportunities that position your brand globally.

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ISPO Running Test Track

The ISPO Running Test Track enables direct testing of the latest running products and technologies under real conditions. On this track, the latest running clothing, shoes and accessories can be tested in terms of their performance and comfort characteristics. This offers the opportunity to experience the latest trends in the running segment and to evaluate the functionality of products in practice.

Padel & Pickleball Village

The Padel & Pickleball Village is the central meeting place for the up-and-coming sports of padel and pickleball. Brands can present their latest products and innovations and develop new partnerships here. The Villages not only offers a stage for equipment and trends, but also the opportunity to experience the sports first-hand and exchange ideas with sports enthusiasts.

Outdoor Lifestyle

In Hall A1 you will find all the brands in the urban outdoor, athleisure and fashion sectors. Here you will also find the curated areas of Zeitgeist and ISPO 520M by Highsnobiety - take a look at the contemporary styles and be inspired. You will also find the House of Content in this hall.

Outdoor Kleidung

Zeitgeist & 520M

520M by Highsnobiety and Zeitgeist by ISPO unite the worlds of sports, fashion and urban culture and create unique platforms within ISPO 2025. 520M brings together Highsnobiety's expertise in streetwear and luxury fashion with ISPO's innovative strength in the sports sector to present the interfaces between outdoor lifestyle and culture. Zeitgeist by ISPO, on the other hand, focuses on the latest trends in sports fashion and lifestyle and shows how the needs of modern consumers are reflected in the areas of sports and fashion.

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ISPO House of Content

The ISPO House of Content is a creative space within ISPO 2025 that enables brands, influencers and media to present innovative content and exchange ideas with relevant target groups. Ideas and trends in sports, fashion and lifestyle are discussed here - creating a platform for collaboration. The House of Content offers a unique opportunity to discover the latest developments in the industry, share insights and present your own products and brands in an inspiring environment.

Outdoor Functional

In Hall A2 you will find all the brands for performance wear, gear and equipment. Here you will also find Sustainability Solutions with its own stage for knowledge exchange and fresh perspectives.

Sustainability Solutions

Sustainability Solutions is the central area at ISPO 2025 dedicated to promoting sustainability in the sporting goods industry. This is where brands, experts and decision-makers come together to work on innovative solutions for a sustainable future. The area offers a unique platform for the exchange of knowledge and ideas and presents sustainable products and services. Formats such as conferences, workshops and exhibitions not only raise awareness of sustainability, but also present concrete measures and forward-looking approaches. ISPO Sustainability Solutions is the place where visions for a greener sports industry become reality.

Health & Wellbeing

In Hall B1 you will find the exciting new Health & Wellbeing area. Here you will get an overview of the latest news on health, longevity and wellbeing. The Trainers' Summit and Sports Tech Nation will also enter the next round here.

Sports Tech Nation

Over the past seven years, Sports Tech Nation has become a global meeting place for sports innovation, bringing together leaders, innovators and innovators to help shape the future of the industry. This is where trends are discussed, breakthrough technologies are discovered, partnerships are fostered and the next generation of sport and technology is shaped.

Trainers' Summit presented by EGYM

The Trainers' Summit offers trainers and coaches in competitive sports a unique platform for international knowledge exchange and networking. With practical workshops, keynote speeches and discussions with global experts, the latest trends and training methods are presented. The focus is on topics such as sports psychology, technology in training and sustainable strategies. The Trainers' Summit promotes the exchange of innovative training approaches and at the same time offers valuable training opportunities.

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Longevity Now by FITBOOK

Longevity now by FITBOOK is all about a healthy, long life, with a focus on health topics: nutrition, sleep, regeneration, mental health, mindfulness and prevention. Longevity Now offers exciting panels, talks and workshops that address current trends and proven methods for a long, healthy life. Companies from the fields of sport, lifestyle, health, technology and corporate health have the opportunity to present their innovative products and solutions to an international audience.