B2C

  • Heroes
    Lindsey Vonn is the most successful female World Cup racer in history.
    There was no getting around Lindsey Vonn on and off the slopes. The downhill specialist from the USA is a record World Cup winner and is in demand even after her career has ended: as an Olympic expert, but also in the world of sports business and fashion.
  • Bike
    Bike-Fans kommen in den Alpen voll auf ihre Kosten.
    The bike parks in the Alpine region promise good moods with their impressive flow trails, extensive elevation changes, as well as big mountain lines and playgrounds for fans of drops, obstacles, berms, and North Shore trails. Here are the top ten bike parks in Austria, Germany and Switzerland
  • Winter sports
    Marcel Hirscher
    Marcel Hirscher dominated the Alpine Ski World Cup for almost a decade before ending his career in autumn 2019. In the meantime, the Austrian has his own winter sports brand with "Van Deer". He doesn't get athletic on the slopes, but in enduro motorsports. He is separated from his wife of many years, Laura.