Digitalization and innovation were particularly in focus at the second day of ISPO Munich Online. The first ISPO Award Product of the Year has been selected. Also: Everything about the future of retail, women in the sports industry and eSports action in the evening.
Corona currently has the world in its grip. However, futurologist Tristan Horx does not see a future-oriented megatrend in it at ISPO Munich Online 2021. Instead, he has made a much more interesting discovery for the future of companies.
Black Friday stands for shopping frenzy. But some outdoor companies use this year's 27 November to promote campaigns for more sustainability. In particular, the second-hand idea is the focus of outdoor companies like Haglöfs, Globetrotter or Arc'teryx in 2020.
The outdoor brand Vaude stands for uncompromising sustainability. With the "Vaude Academy for Sustainable Business", other companies, organizations, schools and universities should now also benefit from Vaude's wealth of experience.
This year's jury meeting for the start-up competition ISPO Brandnew looked quite different than usual. ISPO developed creative solutions to securely network the international panel of experts even under corona conditions.