As ISPO customers, sports companies enjoy the advantage of jumping ahead in the queue for a Tmall shop. Karl Wehner from the Alibaba Group explains what must be taken into account when it comes to eCommerce in China.
A smartphone app that can do everything? Paying, reserving, social media, appointments... Not real? It very much is. WeChat is the solution for everything in China. ISPO.com shows how you can use the super app by Tencent to plan and execute a complete day of outdoor.
Founder Joachim Leitgelb was overtaken by torrential rainfall in Malaysia and propmtly found a solution. At ISPO.com he tells the story behind the flying tent - and what it has to with Austrian television.