Sports market

Der NBA-Basketballer Klay Thompson ist Antas Werbegesicht in China.
In its home market of China, Anta Sports is number three behind Nike and Adidas. Now the sports company, which is still largely unknown in Europe, has taken over Amer Sports and has thus risen to become one of the biggest players in the world. Read the assessment of the ISPO experts from Asia here.

Sports business
Team spirit. Cohesion. Strength. This is what sport stands for and this is also what the ISPO community stands for.
The coronavirus affects society in all areas. The sports business is also struggling with the effects of the pandemic. The ISPO Group, the Association of German Sports Retailers (VDS) and Sport 2000 are therefore jointly launching the #sportstays campaign, which aims to bring the sports and outdoor industry even closer together.