More and more brands are counting on crowdsourcing. But is that also useful for my company? You can find everything you need to know on this subject here.
Microfiber pollution is the latest worry to consumers, as the media highlights how plastic is ending up in the food chain. Polartec faces this challenge with a new technology.
FENC continues to build on its brand growth momentum with a 5-point strategic focus. This is how the Taiwanese company confronts issues of the time, thereby shaping its image.
It’s the lightest synthetic fiber available, with a strong sustainable ID, but problems with dyeing due to its lower resistance to heat as compared to polyester, haven’t given polypropylene the credit it deserves, until now.
Electric bike manufacturers and retailers say what is missing for the e-bike to really pick up speed for everyone. Opinions are divided on this matter.
Qualitative market research is among the most effective methods for understanding consumers. Innovations expert Dr. Jens-Uwe Meyer explains how it is done.
Bergans’ Sustainability Manager explains why outdoor brands can especially benefit from crowdsourcing, and what the prerequisites are for a successful OPEN INNOVATION project.
