The North Face wants to make Earth Day a worldwide holiday. The outdoor company is closing more than 100 shops for one day. Special events are also planned in Europe.
Sustainability is one of the most important issues in the sports industry. So far, the focus has mostly been on textile manufacturers. That's why ISPO.com once asked major ski and snowboard brands about their sustainability strategies.
Sustainability is more deeply rooted in the outdoor industry than in almost any other industry. For ISPO.com, brands with a sustainable brand identity explain how they integrate the topic into their communication strategies.
Sustainability is not a trend, as defined at ISPO Textrends, sustainability is now an integral part of the textile industry’s DNA. The platform Brands for Good is taking sustainable brands to a wider audience.