Sponsoring & media

Michael Phelps continues his success story at the Olympic Games in Rio. Equipment supplier Under Armour is also benefiting from this.

The Basketball Bundesliga (BBL) has a new main and name sponsor: easyCredit is making a big entrance at Germany’s elite league.

The world stars of the skateboard scene in Munich: The first tour stop of the Street League Skateboarding Nike SB World Tour 2016 was at the Munich Mash.

The Swiss national team is equipped by Puma, but eleven players preferred to hold Nike shoes into the camera for a photo.

Camera manufacturer GoPro and energy drink producer Red Bull enter into a partnership: Red Bull even takes over shares and assures GoPro exclusive recording rights.