Sustainability is also playing an increasingly important role in the sports industry. ISPO.com shows brands that have shone in the past years through special environmental friendliness.
How can sports retailers differentiate themselves from their competitors? For example by a courageous brand assortment. ISPO.com provides some food for thought.
Women are more than ever in the focus of the sporting goods industry. In the video industry representatives explain how entrepreneurs must design their products in order to attract women as buyers.
In 2018, SPORT 2000 generated a record number of 1025 partners and external sales of over two billion euros. The dealer organization also has a lot planned for 2019.
The victory goes to Austria: Original+ is ISPO Brandnew Overall Winner 2019. The sports start-up impressed the jury with tailor-made skis. But now managing director Rumpfhuber has a little problem to solve.