Puma


People
Rise in Revenues: Puma Presents Promising Business Figures
The sports industry mourns the death of Horst Widmann. He helped shape Puma for over a quarter of a century and was president of the Federation of European Sporting Goods Industries FESI. Widmann has now passed away at the age of 80.


People
Frank Dassler died at the age of 64.
Frank Dassler died in Hamburg at the age of 64 years. The former president of the World Federation of the Sporting Goods Industry (WFSGI) and the Federation of the European Sporting Goods Industry (FESI) was the last representative of the Dassler family at Adidas until 2018.

Sports business
Puma's Headquarter in Herzogenaurach
The sporting goods manufacturer Puma continues to attract customers. The Adidas and Nike competitor increased sales in the first quarter of 2019, mainly thanks to high demand in China. Also, Puma will soon sign one of the strongest football clubs in the world.


Sports business
In China, also auch hier im Pekinger Store, geht das Geschäft gut für Adidas.
Adidas, like its German competitor Puma, is once again increasing its expected sales for the 2018 financial year in the third quarter. America and China remain the driving forces behind the second-largest sporting goods group after Nike. But as recently, the sports company is worried about its home market and a brand.



Sports business
Einer von fünf Spielern, die in Adidas Predator 18.1 auflaufen werden, ist der Münchner Mats Hummels. Höchstwahrscheinlich dürfte er in Russland allerdings nicht so oft mit dem Aufwärmleibchen zu sehen sein. (219,95 Euro)
As always, the majority of the players go to the tournament with Adidas Predator. But also the successor of the "Mario Goetze shoe" of 2014, Nike Magista Obra II, is still represented. An overview of all shoes with which our national players want to convince at the World Cup in Russia can be found here in the picture gallery.

Running
The trend: start into the running summer with individualized shoes.
Customization, individualization, adaptation: That's what running shoe purchase 2018 is all about - what functionalities and designs can runners individually influence - and how? Several manufacturers have answered this question to ISPO.com.