The ski world mourns the loss of David Poisson. The French downhill specialist, bronze medal winner at the 2013 World Championships in Schladming, has died in a training accident in Canada.
Climbing is becoming increasingly more digital: Sponsored athletes engage over social media, while climbers learn about products and training online. How are companies adapting to the climbing community?
Not investing in the second biggest market in America is a wasted opportunity. The president of the Brazil Sports Industry Association knows the structures and growth opportunities in the Brazilian sports industry like no one else.
