What does the right snowshoe tour for children look like? How long should the tour be and what age is the right one to start? In part two of our series about skishoeing with kids we talked about it with Lena Behrendes, trainer at the alpine youth organization JDAV.
How does creativity flourish in the sports industry? ISPO.com spoke to Erman Aykurt, the Creative Lead of Gore Wear, about this question. In the interview he not only explains what creativity means to him and his work and where he starts. He also explains how cooperation and trends develop and influence creativity.
Exercise is important for health and well-being - especially for children. The European School Sport Day on 25 September supports physical activities in schools all around the world. ISPO.com asked the sports physician Prof. Jürgen Steinacker why and to what extent children should be physically active. He offers tips on how parents can help.
What makes medium-sized companies innovative? ISPO.com asked Peter Schlitt, CEO of the innovation office ADP. Schlitt also reveals what his brand Rotwild is launching for 2020/2021 and takes a visionary look at the bicycle market.