ISPO
Academy

International conferences, lectures and seminars for retailers and sports business professionals


ISPO Academy offers worldwide conferences, seminars and training programs for retailers and sports business professionals at an international level. ISPO Academy provides a curated knowledge lead to enabling you to adapt to the challenges facing retail and industry. Online, we offer trainings and seminars as video sessions and webinars.

We scrutinize, we discuss we interpret.

  • Knowledge at premium conferences

    Focus on product and material innovations, networking, studies and trends, such as retail and outdoor trends.

  • Flexible online offers

    No matter when and where: education through seminars, webinars, live chats, ISPO lectures and much more.

  • Local conferences

    The congresses and conferences of the ISPO Academy take place worldwide. They are tailored to the needs of the target groups and the current market topics.

Chinese Sports Consumer Values – 7-part whitepaper series

ISPO and Trendbüro evaluated 7.7 million social media posts from Chinese consumers to determine the values that strongly influence sports consumers in China. An international team of researchers identified seven values that are of high interest for the sports and outdoor industry. The whitepapers come with many best practice examples and business implications for your success in China.

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