Skis and ski boots are personalized, individualized and custom-made: More and more winter sports fans want to hit the slopes with products especially made for them. How major brands are also joining the trend.
Freeride World Champion Marion Haerty talks about the balancing act between the Freeride World Tour and the joy of film projects in an interview. The snowboarder is already planning new videos with her sponsor The North Face.
For seven years, the champion of the overall World Cup in biathlon has been Martin Fourcade. This puts him in pole position with sponsors and fans alike. But who follows him in the cross-country ski run and in the prize money ranking? ISPO.com presents the stars of the Biathlon World Cup.
Insulation is a key ingredients to many aspects, especially in the winter sports and outdoors markets. PrimaLoft now continues its commitment to being “Relentlessly Responsible” with the first Biodegradable Synthetic insulation.
Freestylers love challenges, which they find in numerous snowparks in winter. The kickers in every size, the rails and boxes in the fun parks mean a huge playground for every snowboarder and freeskier. ISPO.com shows the eight best snowparks in the world in a picture gallery.