Never before have there been so many cases of product piracy and counterfeit goods. Cross-border online trade has dramatically exacerbated the problem. What can brands and retailers do to defend themselves against the counterfeiters?
The Swiss cult brand Zimtstern dares to make a new start under new management. The new collection will be available in stores this summer. The focus is on a new segment.
For the first time, OutDoor by ISPO will open its doors in Munich from the 30th of June 2019. Read here what Reto Aeschbacher, Chief Marketing Officer at Scott Sports, thinks about the move, and why he is not only hoping for a breath of fresh air.
Globetrotter, Fjällräven - most recently Royal Robbins: Fenix Outdoor International represents brands. CEO Martin Nordin talks about the success story of the backpack Kanken and how he intends to interlink online trading and stationary business.
Whether it is robots, new distribution channels or necessary conversions: Stationary trading must change in 2019. In a video, Bergzeit, Globetrotter and Keller Sports present their businesses - and describe what is important as a sports retailer.
The Spanish sports trade association Afydad celebrates its 50th birthday. At a ceremony in Barcelona he looks into a future of change. The association is facing great challenges. It therefore intends to cooperate more closely with other industry associations.
The topic of mobile payment didn’t gain momentum in Germany for quite some time. Now, the first sports retailers and brands are taking a step forward. ISPO.com gives an overview.
Manufacturers and retailers in the sports industry can use a central interface to make their data exchange more efficient. Adidas, Lowa and Marmot also use the tool.
Bike sharing and bike leasing are booming. More and more bike manufacturers are opening up to the trend and focusing on complete packages. In this part of the bike series, you can read what's behind it.
