online gaming


eSports
Zuhörer in einem Gaming-Konferenzraum
The University of Applied Management is strengthening the position of eSports in Germany and following the examples set by Sweden and South Korea. It is the first university in Germany to offer a bachelor's degree program in eSports Management.


Sports business
Gaming and eSports have long since arrived in the middle of society in Germany. A representative survey by the digital association Bitkom on gaming behaviour in 2019 confirms this. However, gamers are also critical of their medium: Especially when it comes to the role of women.