Sports business
Der Air Jordan III „Tinker”
Nike is the first brand (except for Snap) to sell a product via Snapchat. On the occasion of the All Star Games in Los Angeles, fans could buy the shoes via Snapchat and got them delivered on the same day. That's how successful the campaign was.

Sports business
Tottenham player Thomas Carroll wears the current homeward jersey from Under Armour.
American sportswear manufacturer Nike now sponsors Tottenham Hotspur's jerseys. Tottenham's five-year contract with Under Armour expires this season and will not be renewed.