How can biobased materials drive sustainable change within the sports industry? In this session, we will have an in-depth discussion with David Roubach (Founder and CEO of Balena) and Leonhard Nima (Founder of Studio Nima) how biobased materials can be applied in the sports industry, factors that drive their adoption and barriers that still remain for a widespread adoption. We will also hear an impulse from Efrat Friedland (Founder of materialscout) about some of the latest developments of new bio-based sole materials. We’ll dive into the some of the most promising solutions, including bio-based polymers and innovative fibers. Drawing insights from our Material Lab exhibition, we’ll explore real-world examples and applications in the sports industry, spotlighting what’s working today and where the greatest potential lies for a sustainable future.