After the sporting goods giant Adidas, Primaloft is now also working with Parley for the Oceans. The cooperation stands for the growing sense of sustainability in the sports business.
Schoeller launches its new finishing technology NanoSphere Plus: The special effect of this new development is its protection against fingerprints and greasy stains.
How can sports retailers differentiate themselves from their competitors? For example by a courageous brand assortment. ISPO.com provides some food for thought.