(Promotion) Tradeshows are now forced to explore virtual solutions. While the winter sports industry is facing major challenges, gogglesoc shows, that there are opportunities for digital tradeshow booths with truly interactive experiences.
The international trade fair "FitnessConnected - part of the ISPO Network" (18 to 20 November 2021) is entering into a cooperation with the IHRSA association. Together they will hold the "IHRSA SMART Summit" as a conference.
ISPO Munich Online will take place completely virtual for the first time from February 1 to 5, 2021. Her experiences from the past months make Jeanette Friedrich, Head of ISPO, confident that the event will be a success. Her reasons.
The first fully automated shoe factory 4.0 is being built in France as a joint project between production specialists and the Salomon, Millet and Babolat brands.
In a cross industry statement, 26 associations and companies from the sports and winter sports sector have drawn the attention of the EU to the serious consequences of the closures of ski resorts. Blanket winter sports bans are described as disproportionate.