The world is weary of always hearing about new stories of inhumane working conditions in the clothing industry. Why is it taking so long until something finally changes?
Factories devoid of humans, fully automated production, everything right on-site: Adidas wants to implement new measures in production with the Speedfactory project.
What is accepted today without any problems would have been unthinkable just a few years ago: Leggings in the office, jeans made of soft sweatshirt fabric. None of this would have existed without the athleisure trend. What's behind it?