The sports market is growing and offers enormous opportunities.
Brand development, digitalization, new distribution channels, sustainable supply chains and the implementation of regulatory requirements such as the EU Supply Chain Directive open up a wide range of opportunities for companies to differentiate themselves and achieve long-term success.
ISPO offers orientation and makes opportunities tangible. It brings together all relevant players in the sports sector from industry, fashion, technology, events, science and media. This creates a space for knowledge transfer, inspiration and concrete solutions.
ISPO Munich is the flagship event of the global sports industry, the annual moment of highest industry attention and strategic orientation. This is where sport finds its relevance, direction and reach, and sets the tone for new business opportunities and innovations.
Whether sporting goods industry, sports fashion or organized sports: every discipline finds the right partners, tools and impulses to develop further at ISPO. With curated areas and a clearly structured trade fair experience, ISPO offers the perfect orientation to make the trade fair visit as efficient as possible. Maximum visibility, international reach and access to all key players in the industry. If you are not here, you are missing the opportunity to position your brand on the global sports map.
We want to bring together all the players; sports brands, manufacturers, technology providers, material suppliers, scientists and consultants, and create an open space to work together on real solutions. ISPO is designed to be the platform where you can explore new opportunities, make valuable contacts and develop your business in a meaningful way.
ISPO brings the world of sports together, exactly where the industry's attention is at its highest. Anyone who has something to show does it here. Brands are looking for visibility, retailers for orientation, sponsors, partnerships and media stories. ISPO offers that stage: a curated, international platform along the entire value chain divided into three arenas, from Upstream & Supply to Brands & Products to Commerce & Experience. This is where innovations become visible, solutions are presented and trends are categorized.
Whether custom stand space, curated theme worlds, interactive presentations or strong appearances in action and networking formats, ISPO is more than just a trade show, it is the annual flagship event of the sports industry: retail-friendly, media-active and made to accelerate business.
Why be there?
Show presence & evoke emotions: Make your brand come alive with activations, promotions and formats that will be remembered.
Increase reach & tell stories: Share your knowledge on stages, become part of curated experiences, and gain media visibility through targeted influencer and media presence.
Reach target groups & set trends: Network with decision-makers, retailers, creators and the community, where the industry discovers innovations and market trends emerge.
Save the Date: 30. NOV. - 02 DEC. 2025.
In the area of Sustainability Solutions with an integrated Material Lab and exciting presentations, ISPO offers sports brands, developers and decision-makers a stage to work on sustainable solutions and make pioneering materials visible. From recycled fibers and bio-based textiles to innovative natural materials: Connections are created here that will shape the future.
The aim is to offer a practical platform that provides orientation, inspiration and makes sustainable solutions along the entire material cycle tangible.
Why take part?
Expand your network & become visible: Meet industry experts and like-minded people who think strategically about sustainability for exchange and networking.
Discover materials & showcase innovations: Experience the latest material trends live and present your own solutions to an international audience of experts.
Deepen your understanding & shape the future: Gain insights into sustainable production processes and contribute your topics to panels, lectures or workshops.
Does your brand have innovations that are driving sports forward? ISPO's various awards offer sports brands a curated stage to present their products and services where the industry is paying attention. The winners honored by the independent jury reach retailers, decision-makers, media and a sports-loving community at the event and via our media channels - globally, relevant and visible all year round.
Three ways to be there:
- ISPO Award: Have your innovative product honored and make a statement in the industry. Learn more
- ISPO Brandnew: Take off as a young company and put your groundbreaking idea in the spotlight. Learn more
- ISPO Textrends: Highlight your future-oriented materials and show what is possible in terms of textile innovations. Find out more
At ISPO.com you will find comprehensive and practice-oriented articles from the sports business. Our Expert Insights analyze current topics that concern the industry and present guides and innovative approaches. Best practice examples show how challenges can become a real competitive advantage.
Do you have insights or innovations? Share them with the community!
With Advertising at ISPO.com you can present your expertise to an international audience of experts. We know how important it is to reach the right people - that's why we offer various formats, from editorial articles to sponsored content and interviews. Together, we will find the right way to make your expertise visible with a reach of 290,000 unique users per month and more than 40,000 Newsletter subscribers and provide valuable impetus for the industry.
