The Phygital Sports League Arena at ISPO 2025 is the meeting place for everyone who wants to experience the future of sport live and actively shape innovations.
On over 700 square meters in Hall A1, you have the opportunity to experience the fusion of digital gaming and real sports live. Whether soccer, basketball or dance - in the Phygital Sports League tournament, the teams first compete digitally before demonstrating their skills in the real sports environment. The points from both rounds are added together to create a completely new gaming experience. And all this on the world's most modern playing field, the ASB glass floor, which lights up and adds a new dimension to the game.
The Phygital Sports League Arena is the ideal place to experience new trends and technologies and to talk to the minds behind innovation in sport.
Phygital Sports is an innovative format that is inspiring more and more players and clubs, creating new communities and opening up new economic opportunities for the sports industry along the entire value chain. From technological innovationsand digital competition formats to live events with an international reach.
On November 30, the first German Phygital Sports Championship will take place at ISPO 2025! Teams from all over Germany will compete against each other in soccer, basketball and dance - first digitally, then live on the field. Two rounds, one overall score, one champion! The winning teams will travel to the international final in Astana, including flight and hotel, with a prize pool of US$ 5 million.
Round 1: Digital
In the digital round, teams compete against each other in video games such as UFL Football, Freestyle: Rebound or Just Dance. The points scored count directly as starting points for the real phase and, together with the live game, determine the overall score.
Round 2: Physical
After the digital phase, the teams compete live on the pitch. The points from the digital round are taken and added together with the results of the real matches to determine the overall winner. Teams have to impress both digitally and physically. A completely new sporting experience that combines gaming and real sport.
The Phygital LigaBox will be presented as a world premiere at ISPO 2025. It offers sports clubs the opportunity to get straight into the future of sport. With the plug & play package, coaches and teams can use all phygital sports independently. From soccer, basketball, tennis, badminton, cycling and many other popular sports. Plus the best e-sports titles. The Phygital LigaBox has everything you need. Consoles, screen, Meta Quest 3 VR goggles and a revolutionary camera system to quickly turn the game into social media content.
The LigaBox opens up exciting opportunities for sponsors: Presence in a growing, innovative sports market, media attention through digital and live events and the chance to position themselves as part of the new sports era.
The world's best camera system automatically records match rounds, streams the game and prepares the highlights for social media content. This enables players, teams and clubs to increase their reach, attract new members and retain fans in the long term.
The Phygital LigaBox is the perfect entry point for clubs that want to work in a member-oriented, innovative and future-oriented way - and for sponsors who want to become active in a dynamic sports format .
If you have any questions about the Phygital LigaBox, please send them to LigaBox@psl-deutschland.de.
Marcus MeyerSportdirector / Phygital Sports League
