China Deep Dive Conference

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One of the world's fastest growing sports markets is waiting: China. 1.3 billion people with increasing purchasing power are starting to discover sports and outdoor activities. Explore the potential of the Chinese market on January 28, 2020 at the China Deep Dive Conference, part of ISPO Munich.

China Deep Dive Conference

Learn how you can succeed in China.

The future of high growth rates in the sports and outdoor market lies to the East: China. A rapidly growing middle class with increasing purchasing power is open to brand-name products and technical innovations from the West. For all those interested in this future market, we are offering the perfect information platform: the China Deep Dive Conference on January 28, 2020.

As part of ISPO Munich, an entire morning will explore insights about the Chinese sports market: market development and purchasing power, perspectives and prospects, concrete contact points and important tips, fascinating lectures and case studies, as well as information about support programs on site.

Location: ISPO Munich 2020 / ISPO Academy Stage (Entrance West)
Time: January 28, 2020, 9:30-12:30
Language: English speeches

The conference is free of charge.

The Agenda of China Deep Dive Conference

Registration & warm-up

with snacks & tea

Welcome speech & introduction ISPO opportunities in China

Ms. Majka Patuzzi & Ms. Karen Dai, ISPO Beijing & ISPO Shanghai

Chinese Sports Consumer Values: 7 values that drive sports fans in China

Mr. Ulrich Köhler, Managing Director Trendbüro

Wintersports Industry in China on its way to Olympia 2022

Mr. Bao Yonglin, President China Golden Snowflake Ski Industry Alliance

Create the new retail experience for outdoor industry in China

Mr. Steve Huang, Chairman Nanjing B.C. SPORTS PRODUCTS Co., Ltd.

Social commerce in China is the future of retail

Dr. Tu Lam Pham, Social Media & E-Commerce expert

Panel discussion: Distribution strategies in China

Mr. Marcel Roessner (Alibaba Group), Mr. Joe Eberling (Wild Rampage Sports), Mr. Ray Sun (Sanfo )

Take advantage of this opportunity and register now

Secure your participation at the China Deep Dive Conference.

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Christoph Rapp
Christoph Rapp
International Sales
All about ISPO Munich
Please note: To attend the conference you need a valid ticket for ISPO Munich 2020.