Industry trends

Whether it's a lack of exercise or mental health, sport and health are moving closer together - including at ISPO Munich 2024.

Cycling continues to be an unstoppable trend, demand is increasing worldwide and urban mobility is changing rapidly.

An overview of the three latest trends in sports marketing: Virtual, exclusive and cross-over content.

31% of adults worldwide are physically inactive. Learn more about the massive impact on the sports industry and its solutions.

Here are 5 trends that are shaping the outdoor vacation and camping market.