For a long time, the action sports industry was on the up. Currently, however, sales are declining in some areas. There are many reasons for this, but there are also positive signals from the companies and from ISPO.
Hervé André-Benoit (41) Managing Director of the French agency Hurricane Action Sport and founder of FISE, an international action sports event with up to half a million spectators. He talks to ISPO.com about expansion plans and cooperation with the international cycling federation UCI.