Stefan Rainer is Chief Sales Officer and Executive Board Member of the Oberalp Group, responsible for the group’s brand-driven sales strategy across retail, e-commerce, wholesale and licensing. Previously, he led Salewa as General Manager, overseeing global sales, product development and brand communication. His earlier roles included International Sales Director and General Manager Sales & Marketing Italy, shaping growth in Italy and the DACH region. He is also an active member of the South Tyrolean Mountain Rescue.