Success Stories

Whether start-up or established brand – in the ISPO Collaborators Club you can tap into the full expertise of consumers. The examples show how Business Members have already benefited from the insights and tests of the Collaborators Club.

Level & Polygiene: Collaboration Glove Test
ISPO Collaborators Club
Level & Polygiene: Collaboration Glove Test

From 30,000 ISPO Collaborators, the partners selected the right testers. From brand presence perception to product trials in winter regions, extensive insights were gathered. In an open discussion forum, participants evaluated the products, provided feedback, and became brand ambassadors through their personal social media channels and blogs.

What our partners say:

"Working with the ISPO Collaborators Club was a truly rewarding experience. The cooperation was smooth, professional, and perfectly organized from start to finish. The testers provided valuable insights and detailed feedback that helped us better understand how our products perform in real-life scenarios. The ISPO team, especially Jens, was always spot-on, supportive, and very responsive throughout the entire process. This test was a success for us and a great example of how meaningful product testing can be structured and executed. We would definitely recommend this format to any brand looking to connect authentically with its community."
— Level Gloves Marketing Manager

"We have already worked on several projects with the ISPO Collaborators Club. What we truly appreciate about the Collaborators Club is the open and honest exchange with relevant, engaged consumers. The opportunity to interact directly and easily with selected consumers allows us to gather valuable feedback, new perspectives, and even fresh ideas for further developments. Highly recommended for brands seeking genuine, actionable consumer input."
— Strategy Manager Polygiene EMEA

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Down Jacket Product Test & Survey
ISPO Collaborators Club
Down Jacket Product Test & Survey

The Chinese down jacket specialist Bosideng is aiming to expand in Western markets. The ISPO Collaborators Club supported the market entry with exclusive consumer insights gathered through a Europe-wide survey focused on the DACH region.

What our partner says:

"As China’s leading down apparel brand, Bosideng is committed to combining the warmth of traditional down jackets with the high performance of functional outdoor gear. Through our collaboration with core users, as well as valuable market feedback and fresh perspectives, we gained genuine, actionable consumer insights that accelerated our expansion from traditional down products to functional down apparel. This has significantly improved both performance in extreme environments and user-friendliness. We highly recommend this platform to any brand seeking breakthroughs in product innovation and market validation."
— Bosideng China

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Merrell Open Forum Sports Shoe Test
ISPO Collaborators Club
Merrell Open Forum Sports Shoe Test

The American trail running specialist Merrell, in collaboration with ISPO Collaborators from Germany, Austria, and Italy, tested a new sports shoe designed to perform not only in the mountains but also as a perfect solution for everyday life. In an open forum, the brand had the opportunity to interact directly with the testers and follow the testing process live.

What our partner says:

"What I really appreciated about working with the ISPO Collaborators Club was the straightforward communication from the very beginning. The process was very clear and felt truly professional, from the briefing to the presentation of the results. We also had the opportunity to align on exactly which target group we wanted to reach, which made the feedback on our products more differentiated and valuable."
— Regional Marketing Manager

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Do You Want Your Brand to Benefit as Well?

Whether you are a start-up or an established brand - in the ISPO Collaborators Club you can benefit from the concentrated expertise of consumers. To start your own project with the community and benefit from their insights, find out more here.