ISPO Textrends application for Fall/Winter 22/23 is now open: guided by the seasonal Megatrends, color palettes, and textile trends unique to ISPO Textrends – as we move in sync in creating a brighter, cleaner and efficient future.
As the ‘new normal’ comes into play, what does it mean for performance ingredients? With every cloud comes a silver lining, and the positive news is that it isn’t only sports and outdoor brands sourcing functionality, but fashion brands too.
For the first time, H&M is collaborating with an all-female surf community, to help empower and inspire togetherness amongst women all over the world. Teaming up with Women + Waves, a collective founded in 2017 by Rachel Murphy and based in Cornwall, England, the swimwear collection features designs with a subtle 1990s look and cuts for an active lifestyle.
With consumers in lockdown, there is a new breed of fitness followers who have become hooked on HIIT through to Yoga through the use of digitalization and social media platforms. A regular habit of lockdown that many consumers are likely to continue.
A cohesive approach is being taken across the majority of industries in fighting the Covid-19 pandemic, including the sports and outdoors sector as collaboration remains key, albeit in a different direction than before.