Discover how B2B companies in the sports industry can leverage augmented reality shopping to enhance customer experiences and boost sales. Learn from innovative AR solutions in sporting goods retail.
Nike has opened its first House of Innovation in Europe in Paris. In the newest of three flagship stores worldwide, the US sporting goods giant is presenting its vision of sports shopping - including a digitally networked shopping experience.
Whether it is robots, new distribution channels or necessary conversions: Stationary trading must change in 2019. In a video, Bergzeit, Globetrotter and Keller Sports present their businesses - and describe what is important as a sports retailer.