Urs Egli looks back on 15 years of professional experience with global sporting goods companies including Kjus, Oakley, Vaude, and Mammut. During his career, he successfully led business areas such as product management, innovation, product development, and brand and category management. Urs is a passionate skier, snowboarder, surfer, and mountain biker based in Engelberg, Switzerland. At the moment, Urs is part of an Executive Master of Business Administration program at the Maastricht School of Management to prepare his next business venture.