With a strong interest in materials and new technologies, Kuno Prey has been working as a technical consultant and product designer in the industry since finishing his studies in Art & Design. Due to several awards he gained international recognition. Kuno was involved in the foundation and development  of the faculty of Design at the Bauhaus University in Weimar before returning to his home country where he is now setting up the faculty of Design & Art at the University in Bozen.

“I love being outdoors where I especially enjoy the sparkling mountain air. As a design professor, I try to draw the students' attention to what is superfluous. The focal points of design are pleasure, comfort and safety as well as high aesthetic values, whilst ecology and social relevance form the basis of every design process. I see the ISPO Award as an ideal aid for orientation in the sporting goods market.“