The Best Football Betting Sites Ranked and Rated for July 2024

With it’s huge range of markets, football betting is constantly growing in popularity amongst betting fans, so we’ve reviewed and ranked the best football betting sites looking at their range of markets, odds, in-play options and betting offers to help you find the best site for betting on football; with our recommended football bookmaker highlighted below:

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Florian Güde editorLast updated: 10.07.2024
Best Football Betting Sites in the UK 2024
Football Betting Site Bonus Football Leagues Football Payout Highlight Secure Link
100% up to £50 Welcome Bonus 130+ 95.75% Popular Bet Builder Feature
Bet £10 get £50 Bonuses 120+ 95.00% Excellent Reputation
Bet £10 get £50 in Free Bets 119+ 94.56% Quick Cashouts
Bet £5 get £30 Bonuses 115+ 94.38% Great Customer Service
100% up to £111 Casino Bonus 140+ 96.89% Huge Range of Football Leagues
Bet £10 get £30 in Free Bets 127+ 95.72% Seamless Live Streams
Bet £15 get £10 in Free Bets 152+ 94.55% Regular Special Offers
£50 + Free Bets Every Week 130+ 96.01% Extensive In-Play Markets
Bet 15 get £10 in Free Bets 105+ 94.53% Secure Payment Partners
Bet £5 get £20 in Free Bets 135+ 96.42% Unique Promotions

The UK’s Top 10 Football Bookmakers

Before we dive (not that kind!) deeper into your online football betting options, the odds and the bonus offers, we will outline for you what makes the top bookmakers stand out in a crowded market. The bookies featured below have been thoroughly vetted by our editorial team – as such, the football betting sites in our list of recommendations are licensed and provably safe.

The best football betting sites in the UK
  • 🥇 10bet Best Football Betting Site
  • 🥈 Betfred Decades of Football Betting Experience
  • 🥉 CopyBet Attractive Bet Specials
  • ⭐️ BetVictor Ultra-Safe Payment Providers
  • ⭐️ YetiBet Rapid Payouts
  • ⭐️ bet365 Great Live Betting Options
  • ⭐️ BetTarget Excellent Football Markets
  • ⭐️ The Pools Great for Live Streams
  • ⭐️ Betiton Top Customer Care
  • ⭐️ Ladbrokes Bet Builder Option

Our editors have decades of combined experience in the sports betting industry, meaning we know what to look for when it comes to finding trustworthy football betting sites that offer attractive odds, fair bonuses, and those little extras like great live streams for the top matches worldwide.

Your Football Betting Overview – Leagues & Cups You Can Take a Punt On

To kick off our assessment of the top football betting sites on the UK market, we have to first look at the leagues and cup competitions available to you, the bettor. In order to be an attractive proposition, a good bookie must allow you to place bets on the most sought-after football competitions.

Football Betting in the UK

Football betting in the UK is one of the country’s most popular pastimes. Punters enjoy a football sportsbook scene that is arguably the envy of the world – putting domestic bookmakers up there with the best UK online bookmakers around. From in-play markets to a diverse lineup of competitions that span the Premier League all the way down to the National English League and beyond, the best football betting sites in the country offer up pretty much everything.

To put it more concretely (across the various online football betting bookies we have recommended for you on this page), you can place bets on the following leagues and competitions throughout the regular football season in the UK:

Football Betting on European Leagues

Any online football betting offering wouldn’t be complete without markets for the top leagues around Europe. Outside of the domestic leagues, the most popular among punters are the Bundesliga in Germany, Spain’s La Liga, the Italian Serie A, and Ligue 1 of France. Of course, you can expect football betting options for many other leagues across Europe – from Portugal to Ukraine, from Norway to Türkiye.

Most Popular Leagues for Football Betting
League First Game Clubs Top All-Time Goal Scorer Most League Titles
Premier League 1992 20 Alan Shearer (260) Manchester United
Bundesliga 1963 18 Gerd Müller (365) Bayern München
La Liga 1929 20 Lionel Messi (474) Real Madrid
Serie A 1898 20 Silvio Piola (274) Juventus

Of course, no football betting site would be complete without a sportsbook offering bets for the top European competitions, i.e. the Champions League, the Europa League and the nascent UEFA Conference League. These cups are arguably even more popular among punters than domestic leagues and national games.

We also cannot overlook the Euros. Top UK bookies will have a wide range of betting options available, including outright winners, top goalscorer, and match-specific bets. Be sure to check out our Euro 2024 betting guide for more information about the upcoming 2024 tournament.

Football Around the World

Football is without doubt a global game, so it’s important that online football betting providers are not Eurocentric and also offer markets for leagues and competitions from around the world. As such, the best football betting sites should offer odds and in-play betting options for matches in Africa, South, Central and North America, Asia and Australia.

Football Betting Odds & Payouts: What to Expect

Odds and payouts are integral to online football betting. Before you place your bet, you should identify the best available odds, which may require some competitor research. All the same, it’s important to not become obsessed with odds and payout rates – these figures are purely theoretical and do not reveal how successful your bet will ultimately be. Below is a list of the average payout rates at our featured football betting sites:

Odds Comparison of the Top Football Betting Sites
Football Betting Site Premier League Bundesliga La Liga Serie A Champions League
MrMega 94.69% 93.89% 94.41% 95.68% 94.57%
bet365 95.04% 94.32% 94.71% 94.59% 94.88%
YetiBet 94.19% 94.44% 93.62% 94.52% 93.93%
Ladbrokes 94.90% 94.86% 94.37% 94.12% 94.57%
Betiton 95.38% 93.88% 95.25% 94.08% 95.12%

As you may notice, around 94% is the average payout rate at the best football betting sites in the UK. That said, don’t be surprised to find rates around 95-97% from time to time – the key is to not shortchange yourself with a bookmaker that offers anything markedly below what you find in the table above.

Odds for Special Bets and In-Play Betting

One way to identify the best football betting sites is to look at whether or not and what kind of special bet options are on the table. Markets such as “both teams to score”, “goals over/under”, or “X player to score first/last” are always of interest. The top operators offer fair odds for specials – the same rule applies to their football in-play betting options.

Football Betting Markets at the Best Bookies

For the majority of punters single bets on home, away, or draw outcomes are the most popular type of bet to place at football betting sites. However, such bets are not always easy to predict in advance and do not always offer up the most attractive odds. The best football betting sites offer a vast array of outcomes and actions to bet on that come with appealing odds.

Football Betting on the bet365 website.Football betting with bet365
Football Betting on the 888sport website.Football betting with 888sport
Football Betting on the YetiBet website.Football betting markets at YetiBet
Football Betting on the MrMega website.Betting markets for the beautiful game at MrMega
Football Betting on the BetVictor website.Football betting highlights from BetVictor
<-Football 1 to 5->

When it comes to cliches, the beautiful game is perhaps unrivalled: it is unequivocally a game of two halves where anything can happen. Online football betting at the best bookies reflects this, which is why at our recommended operators you can enjoy a diverse lineup of betting markets, the most popular of which we have listed for you below:

Of course, the best UK bookies allow bets that combine several of the markets listed above. One of the most popular football betting combinations is X player to score first + correct score outcome. This kind of bet yields particularly attractive odds. Other markets such as transfer betting are also commonly found.

Outright Betting: Go Down to the Final Whistle

Outright football betting typically takes place before the start of the season and refers to outcomes that are decided at the end of the season. The top online football betting operators will not only have outright markets, but they will have suitably attractive odds attached. Here are some of the most popular outright football bets:

Football In-Play Betting

Football in-play betting has to be part of any conversation pertaining to the best bookmakers for footy in the UK. That’s because it’s a great way to have a stake in the game if your pre-match prediction falls flat. You can find our top-rated UK bookie for football live betting in 2024 below:

Bet £10 get £30 Free Bets
  • Tonnes of Live Streams
  • Attractive football in-play betting markets
  • Excellent Website Security
Full T&Cs Apply! Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Registration Required.

In addition to the plus-points listed in the table above, this online football betting operator passed our test thanks to another essential aspect. For a great football in-play betting experience, bookies must be on the ball and update live markets as and when the action unfolds – just like this brand does.

  • Real-time bet evaluation
  • Extensive in-play statistics
  • Better predict what happens next
  • Short time span for bets
  • Shorter odds compared to pre-match
  • Waiting times while placing bets

Of course, football in-play betting is not for everyone. It can detract from the game-watching atmosphere and take your attention away from events taking place on the pitch. If you’re unfamiliar with football live betting and are wondering if it is for you, check out our table of pros and cons above or visit our guide to in-play betting in general.

Football Betting Sites With Live Streams

Our research revealed that the best football betting sites provide live streaming services for many of the top matches for which they have markets – although they do not have as much coverage as horse racing betting sites. Please note: This is only available to people who have an account with the operator, and in some cases you’ll need to have a small bet (usually £1 or above) on that specific event to be able to watch the stream – so if you’re after a free live stream, you’ll have to look elsewhere.

Live streams are ideally suited for punters who partake in football in-play betting, as it allows the viewer to check in real time on the progress of a bet – and to make new bets accordingly. Read our Ladbrokes review to find out more about the live streams they offer. For those bookies that don’t offer a live stream service, then the minimum they should offer is a digital match tracker that displays events in text as they unfold.

Football Betting Bonus Offers

At virtually all football betting sites, your journey will begin with the bonus that is offered to new players after completing the registration process. Thereafter you can receive special promotions that are offered to regular customers. Bonuses come in many shapes and forms, and always with conditions. It’s worth getting up to speed with the topic – this guide is here to help.

Welcome Bonuses at the Top Bookmakers

The new customer bonus at an online football betting operator may not necessarily be intended exclusively for football. Indeed, you’ll find many are generic and are listed in our guide to UK betting bonuses, which apply to all sports. For the beautiful game, you can find the best new customer bonuses below:

The Top Bonuses for Football Betting
Betting Site Wagering Minimum Odds Validity Football Bonus Secure Link
Grosvenor N/A Any odds 60 days Double Odds Visit Site! Full T&C Apply!
bet365 N/A Any odds 30 days £30 Visit Site! Full T&C Apply!
BetVictor 20x 1/1 7 days £30 Visit Site! Full T&C Apply!
Ladbrokes N/A 1/2 14 days £20 Visit Site! Full T&C Apply!

As previously mentioned, you can find all kinds of football betting bonuses on the UK market, including free bets like the one in our BetVictor review and Betiton sports betting review, or some bookies offer enchanced odds. So it’s worth looking for a bonus that suits you and your betting style.

The All-Important Bonus Terms & Conditions

Beyond the flashy headline of the offer, the terms and conditions attached to any football betting bonus are the decisive factor when it comes to whether or not you should choose to opt in. As such, we recommend to our readers to always read the small print in advance. Sports betting with PayPal, for example, is not always possible with bonuses – a factor worth checking if that is important to your banking style.

There are a few things to look out for to ensure your chosen online football betting site is giving you a fair deal. Always check that the wagering requirements are realistic, that the validity period is achievable for you, and that the minimum odds for a free bet are fair.

Free Bets

Free football bets aren’t always necessarily free. However, that doesn’t mean they aren’t an attractive bonus offer, and you’ll find them available at many of the top football betting sites in the UK. For the most part, a free bet may be awarded after you place a real-money bet – like we said: not always free!

Think of it like this: a free bet is a low-risk gamble. This is because you stake a free bet with your own money – if your football betting prediction is spot on, the winnings will be credited to your player account. If your bet loses, the operator returns your original stake to you.

Odds Boosts

📈 Increased Football Betting Odds Grosvenor
🤑 Football Free Bets BetTarget
💶 Low-Risk Free Football Bets Ladbrokes
🎁 Combination Football Betting Bonus Betiton

Odds boosts are highly sought-after promotions that can be found at the very best football betting sites. They can come as part of a new customer bonus, or you can find them available to regular players. Odds boosts are tied to select matches or outright bets whereby you can enjoy increased, improved odds.

It’s important to remember to stick with your original budget when faced with an odds boost offer – just because there is the opportunity to win more money than planned doesn’t mean that the outcome is any more likely. The best way to enjoy football betting is always with cash you can afford to play with.

Free-to-Play Football Prize Games

Many top online football betting websites feature regular prediction contests with significant cash prizes, which are free to join but tough to win. For a deeper understanding of these games, including how to participate and what to anticipate, consider reading the 888sport review, which offers comprehensive details on these enticing betting opportunities.

Betting Apps for the Beautiful Game

Whether in the bus, out for dinner, or even watching live in the stadium – you can access your favourite football betting sites at any time, anywhere (providing there is signal, of course). Thanks to sports betting apps, you can also use all the functions of the desktop version on your smartphone or tablet.

Bet £10 get £30 Free Bets
  • Responsive
  • Full betting markets
  • Easy to use
Full T&Cs Apply! Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Registration Required.

An attractive football betting app must first and foremost offer seamless usability – as good as if you are using the desktop version. On top of that, there should be no limitations in the app version: everything you can bet on via desktop should be available in the palm of your hand. Learn more about the signs of a good app in our guide to the best mobile betting apps.

Features of the Best Football Bookmakers

To distinguish themselves, the best football betting sites must offer unique features that set them apart. Beyond competitive odds and fair bonuses, seasoned punters often seek out betting sites with bet builders.

This popular function allows bettors to combine multiple markets into a single wager, crafting custom odds. This innovative tool elevates a site, making these operators not just about the basics but also about providing depth and flexibility.

Beyond this, cashouts are another important factor looked at by gambling experts. Top online football betting sites allow customers to cashout a part of their bet in advance and to leave the remaining bet to settle at adjusted odds. We’ve written an in-depth guide to cash out betting sites elsewhere on the site. Essentially, flexibility that favours the user is always a great selling point.

Criteria for Finding the Top Bookies

So far in this guide we have explored the features shared by top online operators on the UK market. To summarise our findings, and to help simplify your experience, we have created a mini guide to the criteria for finding the best football betting sites for you below:

How to Find a Top Football Betting Site

This mini guide outlines the most important criteria for finding a good online football betting site.
Estimated time: 00:10
Required Devices: Smartphone, PC, Tablet
Required Resources: Money
Check the betting overview
Choosing a top football site starts with a look at the league markets. In addition to all the popular leagues, the "smaller" divisions should also be available.
Check the odds
The higher the odds, the more you stand to win. Only football betting sites with consistently lucrative odds should be considered.
See which markets are on offer
Straightforward wins and over/under 2.5 predictions are part of the standard markets. But what about goal scorer bets and specials? The best football betting sites offer well over 100 betting markets.
Look for live betting options
Extensive football in-play betting markets are a sign of an attractive bookie. This includes real-time live statistics, and, optimally, live streams.
Assess the payment methods available
When it comes to payment methods, you are often spoiled for choice. Before you sign up, check whether your preferred payment method is also available.
Take advantage of a new customer bonus
Is there a generous bonus? Read the bonus conditions carefully. If the new customer bonus includes fair turnover requirements, you can safely opt in for the offer with your first deposit.
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What else should you pay attention to when searching for football betting sites? Whether you seek trusted banking options, like betting sites that accept Google Pay, or an operator with niche leagues – the following list contains four criteria that can help you as you search for a top bookmaker in the UK:

How Important is Football Betting for Bookmakers?

“Out of all the unimportant things, football is the most important.” This quote, attributed to Pope St. John Paul II, captures the essence of football in popular culture. However, it arguably underestimates the importance of football betting to bookmakers. Statistics show that bets on football account for up to 90% of turnover at bookies worldwide.

This, in turn, however, is also good news for punters everywhere when it comes to gambling on the beautiful game and online football betting. Such a strong and fierce market means that bookmakers battle to take bets, resulting in a market packed with promotions and competitive odds all-round.

The Best Football Betting Site Excels in All Areas

We’ve reached the conclusion of our guide to online football betting, so it’s time to take a look at the operator that tops the market in 2024. This bookmaker excels in all areas of gambling on the beautiful game – offering competitive odds, a fair and attractive new customer bonus, and excellent extras such as bet builder functions. Check out our number one football betting site in the UK below:

100% up to £50 Welcome Bonus
  • 100s of Football Markets
  • Fully Licensed for UK Operation
  • Trusted Payment Providers
Full T&Cs Apply! New bettors; Code 10BETSPORTS; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+

The market for football betting sites is changing all the time. Our team of industry experts will endeavour to update this guide regularly as new operators and promotions crop up, so make sure to bookmark this page for more great recommendations for bookies and football in-play betting options in the future.

Football Betting FAQ

Thanks for reading our guide to football betting sites in the UK. We hope the information and recommendations we shared help you to have a safe and fun time gambling on the beautiful game. Our FAQs offer a recap of our guide and can answer any lingering questions you may have about this topic – scroll down to access the FAQ section.

1️⃣ What are the best football betting sites?

The best football betting sites in the UK based on our tests are:
  1. 10bet - best football betting site
  2. Betfred - reliable banking process
  3. CopyBet - popular bet builder function
  4. BetVictor - excellent live streams
  5. YetiBet - fast & easy cashouts

2️⃣️ Do online bookmakers offer football betting bonuses?

Take a look at the market for bookmakers and their promotions and you’ll quickly see that virtually all offers can be used for betting on the beautiful game. The average new customer bonus include football betting.

3️⃣ How good are the football betting odds at online bookmakers?

Compared to other sports, football betting odds are some of the best on the market. In some cases, the odds can go above 96% - it’s always worth shopping around for the best odds before you place your bet.

4️⃣ Which games come with football in-play betting markets?

Typically, football in-play betting markets reflect the pre-match offering you’ll find available to you. The best bookmakers offer live odds for the top matches in the top leagues – especially the Premier League and all European competitions, like the Champions League.

5️⃣ What markets are on offer at football betting sites?

There are too many to list here: betting markets for football go into the hundreds – ranging from straightforward singles like a home win to more complex combination bets. Check out our mini-guide to football betting markets to see exactly what’s on offer today.

6️⃣ What football betting features are available at online bookmakers?

A top football betting site ideally offers an extensive range of betting features. According to our tests, cashouts and bet builders are the most popular betting features on the market.